You've got a great idea, a great service, a great product. Now only thing it's missing is sales.

How would you like us to teach you how to sell your product or service to the masses? So, So Craig when I started selling it was awful it was horrific I was that guy that would just vomit up so much information on people that I would overwhelm them with all the benefits and features of my services

And I started off as a personal trainer and I remember seeing people's eyes glaze over and I just thought that maybe I was just too smart for them that I middle that I know I overwhelmed them

You were not I was not but you know my favorite story about you selling is the day you had this big

epiphany where you were told you didn't sell me, you were the order taker. And that might

have hurt you a bit, but it put you on the path to becoming an amazing

salesperson.

That particular day stung a lot and it was my, the guy later became my mentor, his name is Jim Franco,

but he was a personal training client of mine.

And you know I asked him, I said, hey Jim, how can I be successful?

He said, you have to sell your services.

I said, well, great, I already sell.

And he goes, no, no, you didn't sell me anything you took my order and

I said what do you mean I didn't sell you anything he said you took my order all I

wanted to do was sign up for personal training and you just fulfilled my order you

know different than a waiter or

waitress. And when he said that to me, I said, Jim, I'd like to, I beg to differ. You sign up on a six month

program. He said, I have every intention to sign up on a six month program.

And he said, well, what percentage of people do you close?

And sadly, I didn't even have that number.

I said, give me an example.

What is close?

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