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The Tom Ferry Podcast Experience

How to Sell Listings Faster: Smarter Pricing & Data-Driven Adjustments | Tom Ferry Podcast Experience

The Tom Ferry Podcast Experience

Tom Ferry

Education, Self-improvement, Business

4.81.1K Ratings

🗓️ 29 May 2025

⏱️ 22 minutes

🧾️ Download transcript

Summary

What does it take to sell listings faster in this market? Listings are sitting. Prices are unstable. Sellers are stressed.   And you’re walking a tightrope between telling the truth and keeping the listing…   In this episode of the Tom Ferry Podcast Experience, Tom breaks down how to sell listings faster—without sacrificing trust or the client experience.    You’ll learn: The 3 best ways to price a home How to discuss price adjustments without losing credibility  The “Don’t Fire Me” Report that keeps sellers informed and on your side How to respond to “This other agent says they can sell my home for more”   The last thing in the world you want is for your listing to expire right now. Watch this episode, take notes, and use the slides to sell listings faster!

Transcript

Click on a timestamp to play from that location

0:00.0

So here's the thing, entrepreneurs, leaders, salespeople.

0:05.0

We all want to create consistent, repeatable, and scalable ways to grow our business and our income.

0:10.0

And we want to do it better, faster, and more seamlessly. Why?

0:14.0

So we can actually enjoy our lives, take vacations, and spend the quality time we want with the people that we love.

0:20.0

How do we do all this

0:21.6

without spending a fortune or running ourselves ragged? That's the big question. And this show is

0:26.9

dedicated to the answer. Hey, welcome to the Tom Ferry podcast experience. If you're listening to

0:35.8

this on audio, you're going to

0:38.3

love this message. And you also might want to jump over later and watch us on YouTube because

0:43.9

I'm going to unpack the answers to the questions I've been receiving the most, which is,

0:49.8

Hey, Tom, how do I get my listings sold faster? What do I need to say in an email the don't fire

0:55.5

me report? How do I price things better? And most importantly, what do I do with all my inventory

0:59.6

that's sitting right now? So if you're finding yourself in that situation, as one of my clients

1:04.5

just said to me, literally she's got 94 active listings and I challenged her to amend the price on 40 of them. We had to talk about

1:13.4

the dialogues and the Don't Fire Me report to empower her to have the confidence that she needs

1:18.5

to be able to educate the consumer so they can make a good decision. So thank you so much for

1:24.1

listening to this show and let's have some fun. So Hector, let's go and put up the slides. And again, I'm reading off these. If you're listening in your car,

1:31.3

this is going to be a great thing for you to listen to over and over again, but definitely

1:35.6

check out the YouTube show where you'll see all this. So as I mentioned, I recently surveyed

1:40.2

a bunch of my clients in 41% of the people, when I asked, what's the biggest frustration

1:44.9

you have? They said, sitting on listings that aren't selling, not satisfying the needs of my clients,

1:50.6

not getting these properties sold. So what we looked at was, what are the three strategies

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