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The Beet: A Podcast For Plant Lovers

How To Sell Cut Flowers

The Beet: A Podcast For Plant Lovers

Epic Gardening

Home & Garden, Education, Leisure, How To

4.81.6K Ratings

🗓️ 16 April 2024

⏱️ 12 minutes

🧾️ Download transcript

Summary

How does one start their own cut flower farm? Jennifer Gulizia of the Flowering Farmhouse is a seasoned flower farmer, and she has expert advice on this very topic. It all starts with a thought-out business plan that is tailored to your lifestyle. Remain practical, and flexible, and you’ll be set up for success. Epic Gardening Shop Homepage: https://growepic.co/3xxyd3s Botanical Interests Shop Homepage: https://growepic.co/4aA8tC8 Book Collection Page: https://growepic.co/3VRTAXn EG Homesteading Book: https://growepic.co/3VU9gcv Learn More:How to plant, grow, and care for dinnerplate dahliasConnect With Jennifer Gulizia:Jennifer Gulizia, the flower farmer behind The Flowering Farmhouse, is deeply rooted in the small farming town of Hood River, Oregon. As the host of The Backyard Bouquet Podcast, Jennifer extends her expertise and passion for growing flowers, sharing insights, stories, and practical tips to inspire budding gardeners and seasoned enthusiasts alike. As a trusted mentor and educator, Jennifer is on a mission to sow seeds of joy and beauty, one blossom at a time. Instagram TikTok Facebook YouTube Website Featuring our flagship Birdies Raised Beds. These are the original metal raised beds, lasting up to 5-10x longer than wooden beds, are ethically made in Australia, and have a customizable modular design.   Shop now and get 5% off your first order.Get Our BooksLooking for a beginner's guide to growing food in small spaces? Kevin’s book, Field Guide to Urban Gardening, explains the core, essential information that you'll need to grow plants, no matter where you live!He also wrote Grow Bag Gardening to provide you with specialized knowledge that can bring you success when growing in fabric pots.Preorder Kevin’s newest book Epic Homesteading if you are looking to turn your home into a thriving homestead! Order signed copies of Kevin’s books, plus more of his favorite titles in our store.More ResourcesLooking for more information? Follow us: Our Blog Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

If this idea of starting a cut flower farm or selling flowers in any way is appealing to you,

0:18.0

well I think we have the guest for you today.

0:20.0

We have Jennifer Glitzia back on the show.

0:22.0

She's a flower farmer behind the flowering farm house.

0:25.1

And we talked a little bit yesterday, Jennifer,

0:27.2

about maybe your origin story, how you got started.

0:30.0

But we didn't really get into physically,

0:32.4

how do you get flowers sold.

0:35.1

I mean what was it like that first year when you had some flowers in your backyard

0:39.2

you just wander around and offer them to someone how does that even work?

0:43.0

That's a great question.

0:45.0

One of the biggest mistakes people can make starting out when they want to sell their flowers

0:50.0

is not having a business plan.

0:52.0

So there are a lot of channels that people is not having a business plan.

0:52.6

So there are a lot of channels that people can sell their flowers from

0:56.5

and it's so important to decide what channels you want to sell through.

1:00.5

So you can sell to florists, you can sell to event florists, like those that put together

1:05.7

weddings or special events. You can do a CSA, which in the vegetable world you're giving out

1:11.9

a share of vegetables in the floral world.

1:14.8

You are giving weekly subscriptions of flowers in your community.

1:19.1

You can sell at farmers markets.

1:21.7

There's so many different ways you can do DIY buckets for

...

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