So in today's podcast I want to talk about two things related to sales.

So number one is if you're starting out the first script that you can use to sell

anyone just about anything.

And second, one of the little tactics that I've used in scaling sales teams that have made my sales people far more effective

and allowed me to scale that beginner sale beyond myself.

What to say to prospects on the phone when you're just starting to get your first sales.

So I use something called the Closer Framework, I'll make it very short, but the call should

go something like this.

C, so Closer is an acronym, C, clarify why they're there, so what made you hop on the call, what made

you take a step, what made you respond to my email, what made you comments on my post, whatever

it is, they took an action to become an engaged lead, and that is your advantage.

Because any person that you get on the phone with

with the exception of a true true cold call first pickup. With the exception of that everyone

has responded to an email, they've commented in a post, they've responded to an ad, they've opted in,

whatever.

So you ask them why they did that.

That clarifies, it gives you also a big authority in the frame because they've taken

a step towards you and you're just receiving.

So you say, hey, why'd you do that?

And then they'll tell you what it was.

Then you move on to L, which is like, okay, so what I'm hearing is,

and this is labeling with a problem.

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