Hello, and welcome to the exit presented by Flipup, the number one platform to buy and sell online businesses.

Flipup manages over a billion in deal value annually, and combines expert buy and sell side advisory with its market leading valuation tool,

deal room, off market offering, market insights, and an AI based deal by deal matching engine. Now for the exit.

The exit is a 30-minute podcast featuring awesome entrepreneurs who have been there and they have done it.

The exit talks to operators who have bought and sold businesses of all different sizes. You learn how they did it, why they did it, and get exposure to the world of exits.

It's a world occupied by a small few, but accessible to many.

On this episode of the exit, I sit down with Diego Sampio. He's an awesome entrepreneur that came from Brazil and is now in Orlando.

We walk through all of his career from the point where he was 16 years old, starting a hosting service for Brazil where he was buying all these different types of credits in the US and putting them down into Brazil and getting his business up and running.

And then when he was 18, he could finally form that business, and we fast forward through kind of the different iterations of that over the course of his career, which is really fun to see an international entrepreneur at this scale going between Brazil and a bunch of different countries, really unlocking the power of the US.

He talks about his venture after that where he was going in and basically using gift cards and, you know, he saw it in the US and then decided to do it in the Brazil area with companies that had 500 or 1000 stores wanted these different gift cards and just the ingenuity here is really fantastic of seeing a problem that didn't exist where he was from and translating that back down into where he was from.

So another piece to this that I think is really a great part of the conversation is around finding value for a potential acquiring company and this was fun to walk through with Diego because his company wasn't profitable when it got acquired or the first company that he exited these exited multiple businesses and he unpacks that in the interview, but the first one was it wasn't a profitable business, but they defined the value of their traffic.

Of their social network that they had built and they define that an extrapolated evaluation for the acquiring social network that bought them and this was in like the early 2010s and it's such a great way of paying the picture of value to a partner or a customer or an acquiring company it's really just forming your message for that company specifically and it's just a great example of how you can paint that picture.

So without further ado, let's sit down here and talk to Diego Simpio, this awesome entrepreneur based here in Orlando, Florida.

All right, I am here with Diego Simpio and he is currently the founder and CEO of USA e-commerce fulfillment. How's it going Diego?

I'm really excited to get into the nitty gritty here, but before we get into it, let's talk about how you got started, your origin story and what got you into business and entrepreneurship.

Sure, so well, I'm 37, I'm originally from Brazil, but I've been living here in Florida since 2014 and I think that I was like probably the first generation that grew up with internet.

So when I was like 11 or 12 years old, my father gave me a computer, I started like doing some HTML with developing websites and that's actually when I started my endeavor.

So I was developing websites for my father, for my father, friends and from there I learned how to build up not a business, but something on the internet that after that became a business and that's how my entrepreneur journey started.

So I mean, I've been doing, I founded my first company when I was 16 and since then for the last 20, one years I've been going to different dev wars and finding new problems to try to solve it.

Hey, so let's talk about the first initial venture. What was it that you really got started with initially with business?

Sure, so I mean, it was, it was early 2000, so about 2002, at that time I was living in Brazil again and I was like 16 years old and I started purchasing web hosting package in the US and reselling that in Brazil.

So I would start with like the old virtual private servers, get a Cipenio starting creating web hosting accounts and then resell that for Brazilian companies that later on when I turned 18 I became like legal able to open up the business legally open up the business.

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