How to Self-Publish Your Book with Rob Kosberg

The Speaker Lab Podcast

The Speaker Lab

Education, Authors, Coaching, Business, Entrepreneurship, Public Speaking, Smallbusiness, Side Gig, Marketing, Public Speakers, How To, Speaking

4.8 • 575 Ratings

🗓️ 10 March 2016

⏱️ 28 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Whether or not you have considered writing a book it is a powerful tool I highly recommend all speakers have in their toolbox. But how do you know if your idea is the right one, if it will land with your target audience and will help you grow the speaking business you're working on?

Our guest has those answers! Mr. Rob Kosberg of Best Seller Publishing offers done-for-you services for coaches, entrepreneurs, consultants and speakers. As a best-selling author himself he knows firsthand the importance of publishing, promoting and ultimately profiting from your book.

On episode 22 of The Speaker Lab he shares what he's learned from becoming a published best-selling author in his own right, how he leveraged his first book and how that success led to the creation of Best Selling Books, a company that has helped countless experts become authors. You'll hear all of that and more on today's show!

THE FINER DETAILS OF THIS SHOW

Why is a book so effective at landing speaking gigs?
The extra bit of credibility a book gives you - and why it's important.
Why did his first book become a best-seller?
How he leverages his book as a lead generation tool to gain more clients.
Why big names like Seth Godin and Tim Ferriss self-publish today.
When does it make sense to give your book away for free?
Why your dream of getting a traditional publisher may be a nightmare in reality.
The two things you need to sell your books without a traditional publisher.
And much, much more!

EPISODE RESOURCES

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	Hey, Fran, Graham Baldwin here.
0:01.4	Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?
0:10.2	Well, that tool exists.
0:11.4	And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.
0:19.6	Even better, we're going to teach you exactly how
0:22.1	to create that tool for your speaking business in under an hour. For a limited time, we're going to
0:26.9	be offering a free live training on how to build and use this marketing asset to start booking
0:31.9	paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.
0:38.5	That's what you got to do is go to the speakakerlab.com slash marketing. That's what you got to do is go to the speakerlab.com slash marketing and we'll see you there. What is up, my friend? I hope you're
0:50.4	doing well today. Hope you're having a great day. Grant Baldwin here, welcome back to the speaker lab
0:53.9	podcast. Great to have you here with us today. Hope you're having a great day. Grant Baldwin here, welcome back to the Speaker Lab podcast.
0:55.3	Great to have you here with us today. I'm excited about today's guest and today's episode. We are on episode 22 here in the month of March. And we're going to get to today's guest in just a second here. But I want to let you, I want to go ahead and tell you to do something, all right? I want you to go ahead and mark down March 16th.
1:12.0	March 16th, that's going to be a Wednesday, 2016, at time of this recording here. So if you listen to some of this way into the future, first of all, don't listen so far in the future. I don't want you to listen live. I don't want you to miss out on stuff. So again, March the 16th, you're going to want to mark that down on your calendar.
1:27.5	You're going to want to mark that down on your calendar.
1:45.8	You're going to want to go to the speakerlab.com slash author. The speakerlap.com slash author. You may be going, Grant, but why? You haven't even told me why? You're just telling me dates. Why do I need to go there? We're going to be hosting a, I'm going to co-host, actually, a free workshop, a free training with my buddy Rob Cosberg, a bestseller publishing. And on March 16th, he's going to be doing a free training for us all about how to
1:50.4	publish, promote, and profit from a book. So as a speaker, I know that you are someone who is probably
1:56.1	interested in writing a book if you don't already have a book. I know for me personally, I actually
2:00.7	self-published a book a few years't already have a book. I know for me personally, I actually self-published
2:01.2	a book a few years ago and sold over 30,000 physical copies of that book. 30,000 physical copies.
2:08.1	And so many, I would say 95% plus of those book sales have come as a direct result of being a
2:16.1	speaker. So I would go speak somewhere. People enjoy the speaking.
2:19.2	Okay, I'm looking for more information and therefore I'd line up and pay, you know,
	...

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