How to Run Ads on Instagram in 2025 (for Course Creators and Coaches)

The Art of Online Business

Kwadwo [QUĀY.jo] Sampany-Kessie

Online Marketing, Youtube, Business Scaling, Business, Team Building, Entrepreneurship, Productivity, Marketing, Outsourcing, Podcasting, Online Business, Social Media, Evergreen Sales Funnels, Facebook Ads

4.8 • 828 Ratings

🗓️ 14 February 2025

⏱️ 13 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Hey there, Course Creators! Today, I share how to create impactful Instagram ads for 2025, focusing on two methods to launch an ad using existing high-performing Instagram posts or new video content. ‍‍ ‍‍ ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Watch this episode on YouTube!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍ I walk you through setting up your ad in Meta Ad Manager, selecting the right targeting options, and ensur...

Transcript

Click on a timestamp to play from that location

0:00.0	Do you want to know how to make an Instagram ad in 2025?
0:05.0	Well, I am a meta ads manager. Facebook and Instagram are my jam.
0:09.0	I've managed over $3 million in ad spend, and I will show you how to make an Instagram ad right now.
0:16.0	And if you're like Quojo, I'm listening to the Art of Online Business Podcast Audio.
0:20.0	How do I see what you're doing? Well,
0:21.4	please click down in the show notes below and you'll find a link to this exact episode on YouTube
0:26.3	so you can follow along if you want to make an Instagram ad. So since I'm a meta ad manager
0:32.8	that serves online course creators primarily, I'm going to assume that you want to make an Instagram
0:38.7	ad that runs to a lead magnet that gives somebody a free, something of value in order to grow your
0:45.0	email list. So in this video, that is what I'll be doing. If you're a course creator, membership
0:50.5	owner, coach, online expert with a lead magnet this is for you if
0:54.8	you're doing ecom ads or any kind of other ads this video is not for you so there
0:59.7	are two ways to make an Instagram ad and I will show you both ways the first way is
1:05.7	going to be you have an Instagram post that's performing pretty well you know
1:10.1	that you shouldn't boost a post,
1:11.6	especially if you have an iPhone because you'll get charged 30% extra for nothing. Plus all the
1:17.4	targeting is much better inside of meta ad manager, which means you can get better results.
1:22.8	So let's say you have an Instagram post and you want that post to become an ad to show up on Instagram.
1:29.3	Well, from the get-go, you'll come to your ad manager and hit the create button and then you'll choose the leads objective because that is the best one for getting leads.
1:39.3	Choose manual campaign at the bottom and then once you name your campaign correctly, I love to have details, by the way.
1:48.0	I love to look at a campaign and an ad set and an ad and know exactly what it is.
1:53.0	So I put the objective first, which is leads objective, I put what I'm running the ads to, which is the seven biggest mistakes, lead magnet, and then where I'm targeting, US, and the type of traffic.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Kwadwo [QUĀY.jo] Sampany-Kessie, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Kwadwo [QUĀY.jo] Sampany-Kessie and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.