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Marketing School - Digital Marketing and Online Marketing Tips

How to Rank on Page 1 of Google in 2021 #1625

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Careers, Marketing

4.61.4K Ratings

🗓️ 19 January 2021

⏱️ 6 minutes

🧾️ Download transcript

Summary

How to Rank on Page 1 of Google in 2021 In episode #1625, we show you how you can rank on page one of Google in 2021! This is a topic that we can go on about forever, but in today’s session, we highlight the value of making a well-functioning website, updating old content, using ‘the skyscraper technique’, creating titles that evoke curiosity, and a whole lot more. Be sure to catch today’s show for some lightning-fast tips you can use to boost your SEO in 2021! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Rank on Page 1 of Google in 2021 [00:30] Optimize the functionality and UX of your website. [00:59] Build fewer links and keep the few you make high-quality. [01:48] Using Backlinko’s ‘skyscraper technique’: Reverse engineer the top results of a search. [02:09] Iterate and make your content feel like a great product. [02:42] Increasing click-through by leveraging user signals and core web vitals. [03:38] Create content with titles that evoke curiosity. [03:50] Upping the time a person spends on a page by packing in different content types. [04:19] Update your old content to refresh it for Google’s search algorithms. [05:03] That is it for today! [05:05] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Links Mentioned in Today’s Episode:   Backlinko   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:17.0

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads,

0:30.0

the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.5

And one easy way to do it is use the host

0:39.9

that Eric and I use, Dreamhost.

0:42.0

So just go to Dreamhost or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Today we are going to talk about

0:51.9

how to rank on page one of Google in 2021.

0:57.0

So I'll kick it off. I mean look we'll talk about page one but we even talk about

1:01.5

ranking number one as well.

1:03.0

So look, for 2021, the core web vitals, that is going to be a big part of Google's algorithm.

1:10.0

So it's having a great website experience, making things are fast things are not broken kind of the basics but just making sure that Google is just trying to make sure that there's a framework for

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