How to Plan Your 2020 Marketing Goals | Ep. #1189

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 2 November 2019

⏱️ 9 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #1189, we share how you can plan your 2020 marketing goals! From ways to think about goals, KPI’s, and the ability to pivot at the right time, we cover everything you need to know going into the new year. Tune in to get inspired and equipped to make 2020 your best year yet! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Plan Your 2020 Marketing Goals. [00:35] Thinking of goals as a realistic percentage and the laws of slowing growth rates. [01:18] The Entrepreneur's Operating System and weekly meetings around KPI's. [02:02] Shifting strategies when necessary to maintain goals and growth rates. [02:23] Keeping it simple; taking stock of the past and present and mapping out the future. [04:03] Ways to improve your overall approach and grow your marketing in 2020. [04:55] The power of simplifying and getting away from overwhelm. [05:46] Breaking down your goals by quarter, month, week and day. [06:35] End of year reviews and how they tie into new year planning. [07:12] That’s it for today! [07:21] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: EOS Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:49.2	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel and today
0:55.3	we're going to talk about how to plan your 20-20 marketing goals. Neil when you look
0:59.4	at your goals each year it's just bigger and bigger and bigger right? So how do you think about
1:03.2	goals personally? I think of them as a percentage so I don't try to make them bigger and
1:08.0	bigger from if I 2X a year before I want wanted to X again I look at them as
1:14.1	come on interest yeah I look at them from a percentage like what's realistic and as you
1:19.0	get bigger you have to keep in mind your growth rate is going to slow down
	...

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