How To Pitch Podcasts And Be A Great Podcast Guest With Matty Dalrymple
The Creative Penn Podcast For Writers
Joanna Penn
4.8 • 745 Ratings
🗓️ 23 June 2025
⏱️ 57 minutes
🧾️ Download transcript
Summary
Are you looking for new ways to connect with readers and market your books? Have you considered using podcasts but aren't sure where to start, or if they're even effective anymore? How can you turn a simple podcast interview into a powerful tool for building your author career? Matty Dalrymple talks about how to leverage podcasting for long-term success.
In the intro, Robert MacFarlane on How I Write Podcast; Are em dashes really a sign of AI writing? [Grammar Girl]; Publishing Pitfalls for Authors; ALLi Self-Publishing Services list; Writer Beware; Midjourney for video;
This episode is sponsored by Publisher Rocket, which will help you get your book in front of more Amazon readers so you can spend less time marketing and more time writing. I use Publisher Rocket for researching book titles, categories, and keywords — for new books and for updating my backlist. Check it out at www.PublisherRocket.com
This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn
Matty Dalrymple is the author of mysteries, thrillers, and nonfiction, and is the host of The Indy Author Podcast. Today we are talking about her new book, co-written with Mark Lefebvre, The Podcast Guest Playbook: Turning Conversations into Connections and Community.
You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below.
Show Notes
* Why podcasts offer a deeper connection with potential readers compared to short-form video
* How to pitch podcast hosts effectively by providing value and demonstrating familiarity with their show
* Tangential topics and creative angles fiction authors can use to land interviews on a variety of shows
* The importance of building authentic, non-transactional relationships with hosts and other creators
* Practical tips on how to prepare for an interview and gain confidence as a podcast guest
* Why it's never too late to start your own podcast and how it can benefit your writing process
You can find Matty at MattyDalrymple.com or TheIndyAuthor.com. Matty also offers coach...
Transcript
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| 0:00.0 | Welcome to the Creative Pen podcast. |
| 0:03.7 | I'm Joanna Penn, thriller author and creative entrepreneur, bringing you interviews, inspiration and information on writing craft and creative business. |
| 0:14.7 | You can find the episode show notes, your free author blueprint and lots more at thecreativepen.com. |
| 0:22.5 | And that's Penn with a double N. |
| 0:25.0 | And here's the show. |
| 0:26.6 | Hello, creatives. |
| 0:27.7 | I'm Joanna Penn. |
| 0:28.9 | And this is episode number 815 of the podcast. |
| 0:32.4 | And it is Saturday, the 21st of June, 2025 as I record this. |
| 0:36.8 | And it's very hot here in the UK. And of course we don't |
| 0:40.3 | have aircon so yeah, it's a hot, hot day. In today's show, I'm talking to Matty Downwrymple, |
| 0:47.3 | author and host of the indie author podcast about how to pitch for podcast interviews and be a great |
| 0:53.6 | podcast guest. |
| 0:55.2 | We get into the mistakes people making pitching and on shows, |
| 0:59.1 | as well as how to be more successful, how to build relationships, |
| 1:02.7 | and why we're both still podcasting after many years online. |
| 1:06.7 | So that's coming up in the interview section. |
| 1:13.0 | In Writing and publishing things. |
| 1:15.7 | Well, my favourite nature writer, Robert McFarlane, is on the How I Write podcast. |
| 1:21.5 | And one of my favourite books ever is Robert's Underland. |
| 1:24.8 | I have it in every format. |
| 1:26.5 | And I listen to the audiobook when I feel the |
... |
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