What is up everyone? This is Alex Lieberman, co-founder and CEO of Morning Brew.

I want to start this episode by checking in on my listeners. As you may have noticed in the

new year I've switched from five episodes per week all

live streamed to three episodes per week recorded and published on the major

podcast players. Why did I make this change? A few reasons. The first is

expectation setting. It is way easier to start a show at three days per week, create

that expectation for listeners, and then increase frequency or add new

and different formats to the brand on off days rather than starting at five days a week and

pulling it back when I realize it's too much to handle.

I wanted to get expectations in the right place early enough in the life of the brand.

The second reason is preparation, despite this being a 10 of the of time to prep for. I'd rather pick the 150 best topics and talk about them at greater length

three days per week rather than picking 252 topics, some of which are good, some of which are not, and talk about those five

days per week. That was my reasoning, but as always I'm open to ideas and feedback from the audience.

So please shoot me an email at Alex. to ideas and feedback from the audience.

So please show me an email at Alex at morningbrew.com

and let me know what you think about publishing three days per week

and not going live.

Do you think it was the right choice? And where do you see opportunity

for Founders Journal to grow? Now, onto the episode. As always, thank you for

joining Founders Journal, my personal audio diary made public

for the world. My diary is meant to give you the business builder a backstage

pass into Building Morning Brew. I want to help you think better in order to build better,

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