How to Maximize Your Live Stream Sessions | Ep. #236

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 24 March 2017

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

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Summary

In Episode #236, Eric and Neil discuss maximizing the effectiveness of your live stream sessions. Tune in to learn how you can use your live stream sessions to increase traffic, and how you can repurpose the live content for other, more evergreen, purposes. Time Stamped Show Notes: 00:27 – Today’s topic: How to Maximize Your Live Stream Sessions 00:44 – Simulcast using Wirecast and Huzza 01:10 – You can hit both Facebook and Youtube at the same time 01:25 – Prior to the day of the live streaming, do promos and an email blast 01:35 – Let people know you’re about to live stream 01:50 – The more people you let know about your live stream, the higher your viewership will be 01:58 – If your video does well, go to Rev and have the video transcribed 02:24 – Most people watch videos with the transcription 02:57 – Take the video from the live session and repurpose it 03:35 – Doing this can double your viewership 03:43 – During a live interview session, get the people being interviewed to share the video with their communities 04:07 – Chalene Johnson does a live stream with Q&A and repurposes that video 04:53 – That’s it for today’s episode! 3 Key Points: Simulcast your live video—try to be on every platform. Do an email blast and promotions before your live video – let people know what’s coming and viewership will increase! Repurpose your video for other content and maximize it use. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school with
0:14.9	your instructors Neil Patel and Eric Sue.
0:18.6	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to Rank hire on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a great way
0:49.7	to improve your low time. Welcome to another episode of marketing school.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Neil Patel.
0:57.0	And today we're going to talk about how to maximize your live streaming session.
1:01.0	So you see live streaming is getting bigger and
1:03.1	bigger. Facebook's giving priority to it. YouTube's trying to catch up and
1:06.8	adding, you know, they just added mobile live streaming finally to their
1:10.1	app, but you need to have above 10,000 subscribers.
1:13.6	So what I recommend right off the bat to maximize your live streaming sessions
1:17.3	is to simulcast.
1:18.6	So using a tool like Wirecast, which is about $469.
1:22.4	I think there's another one that's
	...

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