How to Market ANY Product without Funding | Ep. #28

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 28 August 2016

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In Episode #28 Eric and Neil teach you how to market ANY product without any funding. Get your product out there and generate more traffic without spending a dime. Time Stamped Show Notes: 00:22 – How you can market anything with no budget 00:50 – SEO and content: Setting a foundation for your site 01:55 – See what people search for on Quora 02:20 – Look for the most popular questions, and create content 02:40 – You’ll get a lot of search traffic 02:50 – Make sure it’s relevant to your business. 03:00 – Marketing and sales go hand in hand 03:25 – Reach out to people 03:40 – Use emailhunter.co and LinkedIn 03:55 – Layer on Clearbit to find out who is using your website 04:05 – Make sure you are set up to develop a retarget list 04:25 – Joining the LinkedIn groups that are related to what you do 04:50 – Don’t just be self-promotional 05:18 – Answering questions on Quora and other sites 05:45 – Your own site is the foundation 06:00 – Try Reddit, Growth Hackers, Inbound.org 06:20 – Get on podcasts 06:35 – Getting interviewed can be highly profitable 06:50 – How to use Twitter 07:00 – Find the top keywords in your industry at Buzzsumo 07:25 – Collect an email list from Twitter and send out your article 08:40 – It’s a really effective strategy 09:00 – Use social channels like Instagram, Snapchat, and YouTube 09:45 – You will be able to stand out 10:00 – Be sure to subscribe to The Marketing School! 3 Key Points: SEO and your content are the foundation for your site. Marketing and sales work together. Use social channels to set yourself apart from your competitors. Resources Mentioned: Quora – A site that you can use to see what the popular questions are that people have right now. emailhunter.co and LinkedIn – Tools to find people and build a prospecting list Clearbit – A tool to help you track who visits your site Reddit, Growth Hackers, Inbound.org – Sites you can put your content on Buzzsumo – Find the top keywords in your industry Twitter, Instagram, Snapchat, and YouTube – Social channels that you should utilize in order to stand out Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to Rank hire on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a great way
0:49.7	to improve your low time everyone it's time for another episode of marketing school.
0:55.2	I'm your host, Eric Sue.
0:56.5	And I'm Neil Patel.
0:57.5	And today we're going to talk about how you can market your site or your app
1:01.6	or whatever the hell you have with no budget.
1:05.0	So starting off, I mean we get a lot of questions for people that are just starting out.
1:09.0	You know, a lot of the webinars that I run, I see people that say, hey, they have no business no business you know a lot of times when we put a
1:13.8	survey in for you know is your business doing under a hundred k maybe 50 or 60 percent of
1:18.4	people will say that and they'll ask us for advice so I think the first
1:22.4	thing and I think the first thing,
1:23.2	and I think I'm gonna give me an alleyup here,
1:26.5	I'm gonna start with SEO first.
	...

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