4.6 • 1.3K Ratings
🗓️ 2 November 2023
⏱️ 8 minutes
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0:00.0 | All right, so we're going to talk about how to make your podcast more popular. |
0:03.5 | These are lessons learned from seven years of doing this pod. |
0:06.7 | And what we're also going to do with the bonus here is to share how we're changing things up. |
0:10.8 | Tweet at us if you like this change or if you hate these changes. |
0:13.8 | So you can go ahead and kick this one off. |
0:16.2 | Yeah, so the first thing that we learned is podcasting is like index and just like your website the more web pages you have. like Index. |
0:23.0 | And just like your website, the more web pages |
0:24.9 | you have, the more traffic you can get. |
0:26.6 | But with most podcasts, once you've been doing long enough, |
0:29.9 | daily show, the last 10, 20, 30 episodes |
0:32.4 | or whatever it may be showcase all your episodes in your |
0:35.0 | feed if you showcase all your episodes it's like content just like on your website the |
0:39.4 | more episodes you're showcasing the more traffic you're going to get from people searching. |
0:43.4 | That's a big mistake that most new podcasts make and it can impact your views and |
0:49.6 | listens quite drastically. The other thing that I would say that we've learned and |
0:55.7 | Eric can talk more about this he has a retention numbers more than I do. Eric |
1:00.0 | what percentage of our listeners are repeat? |
1:04.0 | I was going to give you the retention. |
1:06.0 | Let me give you the retention graph first. |
1:08.0 | 85 to 90% of people will listen through our podcasts |
1:11.0 | or like five to six minutes each. |
1:13.6 | In terms of people that return, it's actually not as many you would think because if I pull |
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