We're going to talk about how to make your content stand out when everyone is using AI.

It's kind of crazy to think about the amount of people that are producing content,

whether you're using tools like Mid Journey or ChatGPT,

it doesn't matter.

Everyone is creating content for any type of platform out there,

whether it's social or whether it's text-based content.

It's getting endless, or even songs.

Look at the mix up with AI using,

what was it, the weekend and Drake, right?

AI ended up creating a song for both those artists

together, although they didn't technically do it more so.

The AI fictionally made it and it went viral on Tik-talk, but everyone's creating content.

So how do you stand out when others are using AI to just create content in mass scale because whatever

you're creating in many cases you're going to see me too and duplicate versions of it and

if everything is looking the same what's going to make you stand out and why should someone choose you over the competition?

Yeah, so practically if I think about if I think about the companies that stand out let's say if if you look at LinkedIn, the post that really stand out, at least to me, are, even on Twitter too, is when people share data.

And so when people share proprietary data, it's like, hey, here's what we're seeing with our data over here this is

trending up where it's like a good example of this would be my friend Patrick

Campbell he sold a company called Profit Well he would just share a lot of

data around retention around pricing around churn and people would really like that stuff and it would really

stand out and a couple of his threads will go viral on a Twitter for example and so

data stands out but also personal stories stand out too and personal stories to me

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