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Online Marketing Made Easy with Amy Porterfield

How to Make Time for the Work That Actually Grows Your Business

Online Marketing Made Easy with Amy Porterfield

Amy Porterfield

Entrepreneurship, Business, Marketing

4.94.9K Ratings

🗓️ 25 March 2025

⏱️ 30 minutes

🧾️ Download transcript

Summary

Buried in Day-to-Day Tasks? Learn How Deep Work Sessions Can Boost Your Productivity and Business Results What if I told you that dedicating just one day a month to deep work could completely change your business trajectory? In this episode, I'm sharing why deep work – focused, distraction-free time for high-impact activities – is the key to making those strategic decisions that will truly grow your business! Too many entrepreneurs (myself included!) spend time reacting rather than intentionally designing their business growth. I remember spending almost a year in reaction mode – something happened, I fixed it, something else happened, I troubleshooted...and I promise you, it was not my best revenue year! In this episode, I walk you through my clear framework for making deep work a habit and share real examples of how it's revolutionized my business – from creating an amazing leadership team to making tough decisions about downsizing. These weren't always comfortable choices, but they've absolutely set my business up to thrive. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ Deep Work Creates Clarity – When you remove distractions, you can make those important decisions with confidence! It's all about working ON your business, not IN it – that's how you know you're doing it right. 2️⃣ One Day a Month is a Game Changer – Imagine 12 strategic work days in a year. They add up, especially since most of us never make time for this! You don't have time for deep work – you MAKE time for it. 3️⃣ Your Environment Matters – If you feel distracted at home (or tempted to take a nap – no judgement!), change your location. Set boundaries with your team, turn off notifications, and avoid "fake productivity" that keeps you in the weeds. RESOURCES MENTIONED IN THIS EPISODE: Download the Freedom app: freedom.to  MORE FROM ME Follow me on Instagram @amyporterfield Ready to generate daily, high-quality leads that convert into paying customers? My step-by-step email marketing program, List Builders Society, gives you the proven blueprint to build a profitable, engaged list that drives consistent revenue—without the guesswork. Join my FREE Masterclass today! SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!

Transcript

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0:00.0

Real quick, before we dive in, this episode includes some adult language. So if you're with the kids, maybe pop your earbuds in.

0:10.0

Hey there. Welcome to the Amy Porterfield Show.

0:20.0

Avoid fake productivity.

0:22.8

Deep work is not checking emails.

0:25.7

It is not responding to Slack messages.

0:28.4

It is not scrolling social media.

0:31.4

I think you knew that part, though.

0:34.3

What if I told you that dedicating just one day a month to deep work could completely change

0:41.9

your business trajectory?

0:44.0

Now, you might be saying what exactly is deep work?

0:47.1

Well, it's focused, distraction-free time for high-impact business activities.

0:57.9

The part that's most important here is high-impact business activities. The part that's most important here is high-impact business activities. I believe that deep work is the key to making strategic decisions

1:05.1

that will grow your business, but the secret here is actually making time for it and using your deep work

1:14.0

time correctly. So why did I decide on this topic for today's episode? Well, the way I see it,

1:21.6

many entrepreneurs spend too much time reacting rather than intentionally designing their business growth. And I've done this many

1:31.6

times. I remember there was about a year in my business where I felt like all I did was react.

1:38.0

Something happened. I fixed it. Something happened. I would have to troubleshoot it. And I just

1:43.4

kind of waited for each thing to happen

1:45.1

because business is hard and challenges happen all the time. So I knew it was coming my way.

1:49.5

So I was in reaction mode the whole year. And I can promise you this. It was not my best revenue year.

1:58.0

And so we got to get out of the reaction mode and into being really intentional

2:04.4

about how we use our time. Whether you are a solopreneur and you don't yet have a team or you

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