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The Speaker Lab Podcast

How to Make Money Speaking to Non-Profits with Connie Albers

The Speaker Lab Podcast

The Speaker Lab

Education, Authors, Coaching, Business, Entrepreneurship, Public Speaking, Smallbusiness, Side Gig, Marketing, Public Speakers, How To, Speaking

4.8575 Ratings

🗓️ 28 November 2017

⏱️ 34 minutes

🧾️ Download transcript

Summary

Learn how you can make money speaking to non-profits and why you shouldn't listen to all the myths you hear in the industry.

Is it really true that non-profits don't have funds to pay for speakers? Or is it just a matter of finding out how to make money speaking to non-profits?

Our guest today, Connie Albers, says it is the latter. Today she is debunking the myth that non-profits have no money for speakers, and sharing how to find the ones that do!

Connie has been in the speaking world for many years, as both a speaker and as an event organizer. We'll talk about the lessons she's learned while working with everyone from Disney to churches.

She will also explain the opportunities available for speakers wanting to reach the non-profit and faith-based markets. You're going to hear all of that and more on episode 161 of The Speaker Lab! 

THE FINER DETAILS OF THIS SHOW:  

  • Why should you go to your local Chamber of Commerce events?
  • How to follow up after you attend those Chamber of Commerce events.
  • Why does she customize every pitch she makes?
  • The reason to take pictures with people you meet - and it's not for social media!
  • How do you know which types of non-profits have money, and which don't?
  • Why is your media kit vital to showing you are worth your asking fee?
  • How do you prove your worth if you're fairly new to speaking?
  • What are steps to take if you are interested in speaking to the faith-based market?
  • And so much more!

 

EPISODE RESOURCES

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Transcript

Click on a timestamp to play from that location

0:00.0

Hey, Fran, Graham Baldwin here.

0:01.4

Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?

0:10.2

Well, that tool exists.

0:11.4

And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.

0:19.6

Even better, we're going to teach you exactly how

0:22.1

to create that tool for your speaking business in under an hour. For a limited time, we're going to

0:26.9

be offering a free live training on how to build and use this marketing asset to start booking

0:31.9

paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.

0:38.5

That's what you got to do is go to the speakelab.com slash marketing and we'll see you there.

0:49.5

What's up, my friends? Welcome back to the speaker lab podcast. We are glad you are here today.

0:53.1

We've got another great guest, another great podcast episode and interview for you. Today we're going to be talking with my friend Connie Albers. And Connie is someone who's been in the speaking business for many, many years in a variety of different capacities. She's worked with Disney. Her story with Disney is actually really cool. I think you're going to enjoy that. But then also she's worked with the homeschool market,

1:10.9

with nonprofits in the church world. And so we dig into several different pieces here with her.

1:15.3

So we talk through, especially about the nonprofit market and the church market, and just debunking

1:19.7

the myth that nonprofits don't have money to pay for speakers. So we talk about that right out of

1:24.4

the gate here at the beginning. We also talk about determining which nonprofits have money and which don't. We talk about opportunities that exist in nonprofit and faith-based markets and how you actually find those. So a lot of great stuff here for us to dig into. So let's not waste any time. Let's jump right into it. Here's my conversation with Miss Connie Albers. Enjoy. I would tell my friends Graham, here. Hey, today I'm hanging out with my friend,

1:46.7

Connie Albers, who has got some wisdom to share from the speaking industry, especially as we're

1:51.7

going to be talking today about nonprofits and faith-based. I know a lot of people are interested

1:55.9

in speaking in that world. So we will be digging into that today with Ms. Connie. So,

2:00.5

Connie, how are you today? I am doing great, Grant. Thanks for having me on the show today. I look forward to talking with you. You bet. We'll appreciate you hanging out with us. So let's start with this. I always like to hear like give us kind of a snapshot of who Connie is and your experience in the speaking world. Well, you know, I began speaking. I didn't realize it was

2:18.9

public speaking in the second grade. Everybody has a story where they began. And mine began in the

2:24.0

second grade when I got my report card and how most kids look at the grades. I don't. I turned over

2:29.1

to look at the comments. What did the teacher have to say as if she was evaluating my social

...

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