How to Make it in Marketing with Chris Seo
The Speaker Lab Podcast
The Speaker Lab
4.8 • 575 Ratings
🗓️ 5 October 2021
⏱️ 34 minutes
🧾️ Download transcript
Summary
For Episode 362 I’m sitting down with Mr. Chris Seo, our Director of Marketing here at The Speaker Lab. His innovation and fearless leadership have helped pave the way for TSL to reach our people and share our platform. Chris shares the inside scoop on why our team is so unique and how it’s helping speakers position themselves effectively in the marketplace.
With a passion for branding and a wealth of expertise in identifying your market, Chris is helping equip our team and students with resources to make a difference in building your business. His insight and transparency into the world of marketing will leave you encouraged and prepared to take the next step and stand out among the crowd.
THE FINER DETAILS OF THIS SHOW:
- How are empathy and marketing connected?
- Why it’s important to polish your idea and passion.
- How to combat information overload.
- The difference between your audience and your buyer.
- What resources do you need to get started?
- Why you need an online presence.
- Why marketing and sales get you closer to what you actually want.
- And much, much more!
EPISODE RESOURCES
- Get Free Speaker Resources
- Book a Call with The Speaker Lab
- Calculate Your Speaking Fee
- Join The Speaker Lab Community on Facebook
- Subscribe on Apple Podcasts
- Subscribe on Spotify
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Transcript
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| 0:00.0 | Hey, friend, are you looking for ways to book more paid speaking gigs? |
| 0:03.7 | Well, of course you are. |
| 0:04.4 | Maybe you're just starting out as a speaker. You're trying to figure out what to prioritize in order to get booked and paid as quickly as possible. Listen, if that's you, I want you to join us for a free live training where you're going to learn how to create the number one marketing asset that you need to consistently book more paid gigs. This is a tool that one speaker on our team used to book over $36,000 in paid gigs before he even had a website. |
| 0:27.2 | This training is free. |
| 0:28.1 | It's live and we offered a few times a week so you can find a time that works best for you. |
| 0:32.5 | All you got to do is head over to thespeakerlab.com slash get booked. |
| 0:36.3 | That's all one word. |
| 0:37.2 | Thespeakelab.com slash get booked. That's all one word, the speakerlap.com slash get booked |
| 0:39.3 | and register right now. We look forward to seeing you on the live training. |
| 0:47.3 | Hey, what's up? Friends. Grant Baldwin here. So good to have you here with us for another episode of the Speaker Lab podcast. |
| 0:57.0 | Now, this is our second interview of a four-part series where I am introducing each member of our amazing leadership team. |
| 1:05.0 | And today I'm going to be joined by our very own Chris Sayo. |
| 1:08.0 | Now, Chris Serge is our director of marketing and has spearheaded our marketing efforts |
| 1:13.2 | literally since day one when he joined the team. And he's just one of those guys who's just |
| 1:17.0 | absolutely crushing it here. And today you're going to hear why. You're going to hear why one of |
| 1:22.1 | things that makes the culture here at TSL so special. He talks about why this is actually the best |
| 1:26.9 | gig that he's ever worked at, |
| 1:28.4 | what he's learned about the speaking industry, and also why he's so encouraged by the opportunity |
| 1:31.6 | for TSL to continue growing and serving speakers. He also is going to talk about some of the |
| 1:36.8 | common misconceptions and fears about how to market yourself, how to find your audience, |
| 1:40.6 | and why it's so important to build your brand. Chris is a literal marketing wizard as such |
| 1:46.2 | a valued member here of TSL. And I'm so excited for you to learn from his experience and to soak |
... |
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