For the majority of my life I have been passionate and dedicated about changing lives and growing businesses through synthesizing from the very best their strategies, their tactics, their mindset techniques to help you and your business grow.

Join me as we take it to the next level.

Welcome to the Tom Ferry Show.

So that really is the question. A lot of people had extraordinary years in 2020 in a year that if we reflected back to call it the second or third week of March when a lot of people thought,

oh, mg, what am I going to do with myself? I can't sell homes anymore.

And yet, we're seeing agents that have succeeded at levels that many of us never dream possible

because we laid the right foundation, we did the right things, we

innovated, we adapted, we pivoted, and because of that we helped a lot of people buy and sell

a real estate and made a fortune in the process. I go back to the

question though as I'm consulting and talking to CEOs and team leaders and

individual agents and brand new agents that had phenomenal years and I keep saying

was it a one-hit wonder you know those

those singer-songwriters that write that one song and that's all they did or

was this a foundational growing year for you? I've got two outcomes for today's show. I want to talk to you

about first getting clear around what worked in the five most important areas of

your business so we'll discuss that and two, I want to give you a simple

way to really commit to 2021 to focus yourself and speed up your growth to make sure that

next year is bananas for you.

And we're to cover it all relatively quickly, so let's jump right in.

The first thing I wrote down is, have you taken the time to really assess and analyze and at

least start to write out what were all the plays I ran in

2021 that worked what were all the things I did think about it like when you couldn't

...