This is a Soulfire production.

Well, hello and welcome back to the show, my beautiful, beautiful friends.

I am so excited for this episode.

Yo, this is probably one of my favorite episodes I've ever done.

And I know I say that a lot, But this one is up there. This one's

really, really, really good. You're going to want to listen to this whole thing. Trust me,

you don't want to miss a minute of this. You are getting the gold. You're getting the goods.

You are getting the inside scoop. Best in class, best kept secrets that I could provide my audience

with my guests today and this conversation.

So if you are new to the show, I want to officially welcome you. I am your host, Jessica Zweig.

And if you are not new, welcome back. You guys know, some of you don't know, but here on the

Simply B podcast, you know, being the founder of Simply B agency, one of the most recognized personal branding

firms, one of the most awarded personal branding firms, one of the only personal branding firms that

can say that we've done what we've done out there. We obviously talk a lot about that space.

I wrote a book called B. It's the book on how to build a personal brand. I often say if you read

my book, cover to cover, you do the exercises, you do the work, you will have a brand defined,

you'll have a strategy to find, you'll have a go-to market roadmap of how to build your platform.

I gave it away for 25 bucks. I released a brand new workbook this year for another 20 bucks. You can buy it on

Amazon. That takes you through the whole Simply B methodology, literally the things that we charge

thousands and thousands of dollars for in the agency. I basically opened it up to the great

wide public and offered it for a fraction, a micro fraction of the cost. And I'm obviously very passionate about

this space, which is why I wrote a book about it, have a business around it, and I've dedicated

...