This is a Soulfire production.

Well, hello and welcome back to the show, my beautiful friends.

I'm pumped for today, y'all.

This is going to be a good one.

You definitely have heard of my guest today.

She's kind of a BFD.

And we're talking about how to start a revolution, how she started a revolution, what you can learn about what it looks like to follow your heart, your gut, to create a connection between your career and a true cause. I'm just so excited for today. But before we get into today's interview,

I'm just going to officially welcome you to the show. Hi, I'm your host, Jessica Zweig, author of the number

one bestselling book, Be a No Bullshit Guide to Increasing Yourself worth and Net Worth by Simply

Being yourself and CEO and founder of the Simply B agency. We are a personal branding firm

located in Chicago, Nashville, serving clients all around the world and everything that we do

within the book and within the agency is predicated on actually trademarked methodology

that I've created on how to brand yourself because branding yourself is complicated because people

are complicated and brands at the same time are meant to be crystal clear and emotionally

effective within less than 15 seconds. So how do we achieve that? Well, I created a method. I created a

process and you can learn more on how to do it with us at the agency, simply be agency.com,

or you can go buy my book, B, and find it on Amazon. I've also got an incredible accompanying

workbook to the book, B, the B workbook that takes you deeper into the methodology through

exercises, journaling prompts, tools, examples. We've really decided at the business to what I call

democratize personal branding because not everybody can afford an agency or needs an agency,

but everybody definitely needs a personal brand. And so I decided to write a book on it and give it

basically away, not for free, but for like 25 bucks if you buy

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