So it's all about kind of thinking, what is the end result that a customer wants to get?

And how can I project that to them from the beginning of the funnel?

And that will be your hypothesis.

This is the show where I bring you the best tips, tactics, and strategies for using paid traffic to grow your

business on autopilot. You'll also hear what's working and not working right now from the

top minds and online marketing so that you can get more leads in sales every day without having

to empty your wallet in the process. If you're looking to get started with Facebook ads, you're a total

beginner and you like to learn how you can create profitable Facebook ads for less than $10 a day.

Don't miss my free streaming online workshop that I put together for you, which you can sign up for over at Rick Mullready.com forward slash newbies.

That's N-E-W-B-I-E-S.

Rick Mulready.com forward-slash newbies.

All right, here's today's episode.

All right, welcome back to the Art of Pay Traffic Podcast.

What's up, my AOP-T friends?

I'm Rick Mulready, and this is episode number 47, and really excited about this episode

for you today. So thank you so much for hanging out of me today. Appreciate you taking a few

minutes out of your day to listen in. Now, my guest today, her name is Talia Wolf, and she's the

founder and CEO of an agency called Conversioner. And get ready for this. This is what they do. They help companies and

marketers combine emotional triggers and user behavior to optimize websites, increased revenues,

and grow businesses. Pretty cool stuff, right? Well, what does all that mean, actually? Well,

you're going to learn exactly what that means here in this conversation

today. It's in fact, it's the very first question that I asked Talia. I asked her to explain,

...