So I'm going to talk about how to grow your revenues by throwing dinners because again,

webinars, conferences, dinners, they go a long way, especially if you're in B2B,

it crushes for closing because you're actually building relationships and relationships go a long way.

People remember how you made them feel.

That is the saying.

And so I've been doing

dinners for a very long time. Neil comes to a lot of these dinners. And I think I've got it pretty

down packed now. I've been doing them probably start of 26 years old or so. And now I'm 39. I've been

13, 14 years or so. And I'll give you a couple of things that work for me when I throw these dinners to

have a good one. One, the very first dinner that I threw was directors of marketing and

CMOs because I wasn't like an entrepreneur yet. I was still like 26 years old. And so my thing is,

if you're going to throw a dinner, always make sure that the people are around the same level,

because you can invite like an intern and then invite like an entrepreneur and then invite like a My thing is, if you're going to throw a dinner, always make sure that the people are around the same level.

Because you can't invite, like, an intern and then invite like an entrepreneur and then invite like a director.

It's just, you're not going to talk about the same things.

And people are going to hate you for that.

So you've got to curate a really good group of people.

Okay.

Ideally, you feed them.

Ideally, you're the one paying for it. The first time I was broke, so we only had a half-eaten bag of chips. And so we're just sharing my, I think it was like a, you know, lays potato chips.

That's cool. Something's better than nothing. But they loved it. They loved it. The key thing is the content, going back to the content again, right? You talk about make sure the topics are good.

So let's say, Neil, you came to the dinner. You had to bring the who you are, what you do, and then one thing you're, what are you struggling with right now?

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