How to Grow Your Business Like Amazon with Steve Anderson

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Alex Sanfilippo, PodMatch.com

Education, Content Marketing, Podcast Guesting, Podcast Hosts, Podcasting, How To, Audience Growth, Podcast Guests, Business, Podcasters, Marketing, Monetization, Technology

5 • 671 Ratings

🗓️ 9 June 2020

⏱️ 29 minutes

🔗️ Recording | iTunes | RSS

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Summary

Send Us a Text Message What Jeff Bezos has accomplished with Amazon is one of the greatest entrepreneurial accomplishments. This episode explores how he made it happen. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/050 Alex and Steve discuss the 4 cycles that Steve has found in the Bezos Letters. 1. Test 2. Build 3. Accelerate 4. Scale They also discuss how these things can help anyone grow their business and how to keep the day 1 mentality that has made Amazon what it is today. ...

Transcript

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0:00.0	You're listening to the Creating a Brand podcast where we deliver weekly masterclass
0:11.1	interviews on topics to help you make your first or next step in business the right
0:15.1	one.
0:15.7	I'm your host, Alex San Felipe.
0:18.0	I recently picked up a book.
0:19.8	I know a big surprise, right?
0:21.6	But as I was reading this one, something felt different.
0:24.4	It actually seemed like a dream of mine had come true.
0:27.3	The book made me feel like I was having a conversation with Jeff Bezos about how he built
0:31.1	Amazon.
0:32.1	For those of you who don't know, Jeff Bezos is the founder and CEO of Amazon.
0:35.7	And every entrepreneur that I know has dreamed of getting to sit with Jeff Bezos at one point
0:39.3	or another.
0:40.3	It felt like that dream had come true.
0:41.3	Today's interview is with Steve Anderson.
0:43.3	He's the author of the book titled The Bezos Letters, 14 Principles for Growing
0:47.3	Your Business like Amazon.
0:49.3	Steve wrote this book based upon the letter to shareholders that Jeff Bezos releases every single year. I've actually
0:55.5	mentioned these many times on the Creating a Brand podcast, but what Steve did is he pulled out every
1:00.1	business principle he could find within these letter to shareholders, and he actually came up
1:03.8	14 principles. So for me, reading this book actually felt like talking with Jeff Bezos directly.
1:08.8	It was so cool. In today's episode, Steve is going to share with us the four cycles that Amazon uses to grow their business.
	...

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