4.9 • 2.6K Ratings
🗓️ 25 September 2025
⏱️ 38 minutes
🧾️ Download transcript
In this episode, Brock Johnson walks through a complete, step-by-step process for growing an Instagram account from zero followers. He will cover how to pick your niche, optimize your profile with a strong username, bio, and profile picture, and set up your account to attract the right audience.
Brock also explains how to create and post your first 15 posts strategically, including “about me” content and posts highlighting your services or offers. The episode includes guidance on posting frequency, content types, and how to promote your new account to gain your first 1,000 followers while building a strong foundation for long-term growth.
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| 0:00.0 | This is your complete guide to growing on Instagram starting from zero followers. |
| 0:05.8 | And this isn't going to be 100 steps or 17 steps or even 10 steps. |
| 0:09.5 | There are only six necessary steps for growing your Instagram from zero to over 10,000 followers. |
| 0:15.6 | And best of all, the strategies that I'm going to teach you in today's episode are not time wasters. |
| 0:20.1 | They're not things like |
| 0:21.0 | removing spam followers or finding the right hashtags. In fact, with these strategies, you can |
| 0:26.8 | grow on Instagram in less than 15 minutes per day. I'm all about giving you the most efficient |
| 0:35.8 | strategies, the strategies that have been researched that are tried and true and tested so that you can get the best results in the least amount of time possible. |
| 0:44.1 | That is how I've grown my personal following to over 800,000 followers. |
| 0:47.6 | It's how I grew my dog's Instagram account to over 200,000 followers. |
| 0:50.9 | And it's the reason that my Instagram school, the Insta Clubub, is the number one Instagram |
| 0:55.3 | Academy in the world. We've helped over 50,000 people grow on Instagram and our average student |
| 1:00.9 | grows by 1,200 followers in their first 30 days alone. Additionally, over the last five years, |
| 1:06.5 | I have personally started about a dozen different accounts in different niches, some of them completely private, some of them completely faceless, so people have no idea, it's me. And all of them now have over 10,000, if not over 100,000 followers. Let's not waste any more time. Let's get right into it. Step number one for growing on Instagram is actually something that you need to do before even creating your account. So if you've already created your account, you actually might need to go back a few steps to make sure that you do |
| 1:31.5 | things in the right order. Because the way that I'm presenting them to you today is not just |
| 1:35.4 | some random order. This is in sequential order laying the foundation first and foremost by picking |
| 1:40.8 | our niche. Step number one for growing on Instagram is the same step number one for growing on TikTok or YouTube or any social network, |
| 1:47.0 | and it is that you have to identify two things. |
| 1:50.0 | Your niche is comprised of the who and the what. |
| 1:54.0 | The who is the demographics of your target audience. |
| 1:58.0 | So the more that you know about them, their age, their geographic region, |
| 2:01.6 | their struggles, their pain points, their education level, their marital status, how many kids |
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