How to go Omnichannel With Your Content in Under 30 Minutes | Ep. #1241

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 24 December 2019

⏱️ 8 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1241, we discuss how you can share to various channels in less than 30 minutes! Sprouting your content means that you make new pieces from an existing “seed” piece, therefore saving a great deal of time and money. Tune in to hear which tool we use to quickly publish your content on various platforms! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Go Omnichannel With Your Content in Under 30 Minutes. [00:32] What we mean by “omnichannel” and the different types of content and platforms. [01:17] The misconception around Google penalizing for duplicate content. [02:00] Keeping in mind that people’s attention spans are very short nowadays. [02:29] The simple process we follow to spout our content from a “seed” piece. [03:32] How one piece of content can become 70 pieces of content. [04:19] Using a tool like IFTTT to connect your content to various platforms. [05:14] Making your content native so that it is appropriate for the specific channel. [06:35] Sometimes basic posts work the best. [06:53] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Gary V (64 Pieces of Content) IFTTT Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:49.2	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.
0:55.4	And today we're going to talk about how to go Omni Channel with your content in under 30 minutes.
1:01.8	So when you're talking about Omni channel, it's all about being on as many channels as possible.
1:08.0	With content, there's different types of content.
1:11.0	There's audio, there's video, there's text-based content. There's also a lot of
1:14.4	different platforms that you can post your content on, from your own website to medium, to
1:19.2	YouTube, to Facebook, to LinkedIn, to Instagram Instagram to even posting audio content and
	...

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