How To Get Your Initial Customers

Founder's Journal

Morning Brew

Entrepreneurship, Careers, Business

4.8 • 1.1K Ratings

🗓️ 16 March 2023

⏱️ 30 minutes

🔗️ Recording | iTunes | RSS

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Summary

Episode 32 Founder’s Journal: Alex Lieberman (@businessbarista) shares his experience and tips on how to acquire your first group of customers, whether that be 100 or 1000. First, he talks about the early stages of Morning Brew, going from classroom to classroom to sign people up for the newsletter. This approach is known as the hub & spoke model which he plans on using for The Plunge. Then, he’ll talk about Lenny Rachitsky’s essay that dives into 7 successful ways to obtain early customers. Links: http://paulgraham.com/ds.html https://www.lennysnewsletter.com/p/how-the-biggest-consumer-apps-got https://viral-loops.com/blog/robinhood-referral-got-1-million-users/ #TheCrazyOnes #Startups #Entrepreneur Listen to The Crazy Ones here: https://link.chtbl.com/OV4W93_W Watch The Crazy Ones here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew! Sign up for free today: https://bit.ly/morningbrewyt Follow The Brew! Instagram - https://www.instagram.com/morningbrew/ Twitter - https://twitter.com/MorningBrew Tik Tok - https://www.tiktok.com/@morningbrew Follow Our Hosts! Alex Lieberman (@businessbarista) Jesse Pujji (@jspujji) Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	What's up everyone, I'm Alex Lieberman, you know, this is Jesse Pooji, and this is the
0:08.0	crazy ones.
0:12.6	What's up everyone, this is Alex, and I am back with another journal style episode of
0:17.8	the Crazy Ones.
0:19.4	The show is growing like crazy right now, and we have been absolutely loving getting
0:24.0	emails from hundreds of you, literally hundreds, and we've been getting to know so many of
0:28.6	you through the inbox.
0:30.2	So if you haven't yet done so, please email us at the crazy ones at MorningBrew.com.
0:35.5	You can literally just say hi to letters, hi, and we will respond to you and get the
0:40.6	conversation going.
0:42.2	Think about it this way if you're considering not emailing us.
0:45.2	Would you more regret taking 15 seconds to send that email or not taking 15 seconds
0:50.8	to send an email and wondering what a conversation with Jesse and myself could have turned into?
0:56.0	So shoot us an email now at the crazy ones at MorningBrew.com or after you listen to
1:00.5	the episode.
1:02.0	On this episode, I am going to talk about the most effective strategies to get your first
1:07.6	1,000 customers or users.
1:10.1	So let's do this thing.
1:11.3	It is often the most daunting task for any entrepreneur, whether it's their first business
1:17.0	or their tenth business.
1:19.3	The question always starts with, how do I get my initial users?
1:24.1	And my hope is that this episode will give you some of the tools that you need to do
	...

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