How to Find the Best Facebook Ads Audiences to Target

The Art of Online Business

Kwadwo [QUĀY.jo] Sampany-Kessie

Team Building, Online Business, Outsourcing, Marketing, Facebook Ads, Business Scaling, Business, Online Marketing, Productivity, Evergreen Sales Funnels, Podcasting, Youtube, Entrepreneurship, Social Media

4.8 • 828 Ratings

🗓️ 11 October 2024

⏱️ 13 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

We're getting into the basics of Facebook audience targeting. My wife, Jamie, joins me to explain the difference between warm and cold audiences and shows how to choose and target each effectively in Meta Ad Manager. Whether you're adjusting your ad strategy or setting up your first campaign, you'll learn how to handle the tricky parts of audience selection to improve your Facebook ads. Get ready to simplify the targeting process and boost your ad results. ‍‍ ‍‍ ‍‍ Cut your lead gen co...

Transcript

Click on a timestamp to play from that location

0:00.0	Welcome back to the art of online business where we are discussing Facebook ads. My wife and
0:06.6	partner in business is here. And her name is Jamie. Hi. I thought it would be really good to
0:13.3	have her here because she brings a different perspective to Facebook ads during this year,
0:17.8	which is 2024 at the recording time of this video, like, she's already
0:21.3	been managing a couple of ad accounts, and you actually learned how to manage Facebook ads
0:25.9	from one of our Facebook ad mentors, which is not who taught me Facebook ads.
0:29.8	We have kind of different perspective.
0:31.0	Right.
0:32.0	Which helps us kind of tag team in client accounts and work together to get good results. Right?
0:38.3	Yeah.
0:39.3	Well, let's get into it.
0:40.3	Today we are talking about audience targeting 101.
0:44.3	So if you're confused, when you open up Facebook ad manager, who do you target?
0:48.3	How do you target?
0:49.3	What are the best things, interest to target possibly?
0:52.3	Like, what kind of targeting is going to get you the best results?
0:55.3	Well, we're going to demystify that for you.
0:58.5	And so my first question for you, Jamie, is somebody says, who do they target?
1:04.3	Can you tell me, like, the basics of targeting?
1:06.5	Like, what do you process through when you put together targeting for your clients?
1:11.6	Right.
1:12.6	So the first thing is your warm audiences, which in Facebook Ads Manager is going to show up
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Kwadwo [QUĀY.jo] Sampany-Kessie, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Kwadwo [QUĀY.jo] Sampany-Kessie and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.