On this episode, Jake and Gino talk about the investment criteria for a multifamily entrepreneur. Finding out the right deal straightaway is not the way out to get into multifamily business and be successful, you need to get your fundamentals right. Setting up goals, determining right exit strategy, knowing median income of your market- are just a few of the keys things. Alongside, keep check that you are not spreading yourself too thin by focusing everywhere. Quick tip: Read 'Wheelbarrow Profits'. In this book, Jake & Gino outline their 3-Step Trademarked Framework, Buy Right, Finance Right & Manage Right: https://jakeandgino.com/wheelbarrow-profits-book/  Key Insights: 00:00 Introduction 01:56 Find out what's good for you 03:59 What's the median income of your market 07:00 Don't get too spread-out 07:56 Wrap up Check out the “Wheelbarrow Profits” book on our website: https://jakeandgino.com/wheelbarrow-profits-book/ About Jake & Gino Jake & Gino are multifamily investors, operators, and mentors who have created a vertically integrated real estate company that controls over $100,000,000 in assets under management. They have created the Jake & Gino community to teach others their three-step framework: Buy Right, Finance Right and Manage Right®, and to become multifamily entrepreneurs. Subscribe to this channel: https://ytube.io/3McA  Sign up for free training: https://jakeandgino.mykajabi.com/freetraining The resources you need to succeed at every level of apartment investing: https://jakeandgino.com/resources/  Apply for Mentorship: https://jakeandgino.com/apply/  #realestate #multifamilyrealestate #multifamilyinvesting #investing #apartmentinvesting Jake & Gino Facebook: https://www.facebook.com/jakeandgino/  Jake & Gino Twitter: https://twitter.com/JakeandGino Jake & Gino Linkedin: https://www.linkedin.com/company/jake-and-gino-llc/ Jake & Gino Instagram: https://www.instagram.com/jakeandgino/