You're listening to Podcasting Made Simple.

Hey, everyone. I'm Lindsay Phillips with Smooth Business Podcasting. Now, if you have

guested on any podcasts, I bet that you've thought at least one of these statements. Podcast guesting

just doesn't work. Oh, man, that interview was brutal. They gave me so many random

questions that I totally didn't even get to share any of my expertise. I'm not getting any leads

from these episodes and honestly, kind of ready to quit. Oh, man, the show went live. I was so excited,

but the title is horrible. They have no show notes, just my bio. And the quotes that

they picked, they are definitely not what I would have picked. I barely look like an expert.

And I kind of feel like these interviews are falling on deaf ears and an empty calendar.

So if you have thought at least one of those, then you are probably

falling victim to one of these five mistakes. And they're common mistakes. And they will affect

your talk topics, your interview questions, and your call to actions that they are lacking strategy.

So here I'm going to share five common mistakes and how to fix them. The first one is no clear funnel. So guests often miss out on

giving talk topics that seamlessly guide listeners towards their offers.

So what I mean by that is I could easily talk about email marketing tips, productivity

hacks, how to manage a team, how I grew my business, active campaign versus keep. I mean, I've been in business for, you know,

double digit years. There's a lot of information that I could share that would serve entrepreneurs

and make me look like an expert. But I don't have any services that relate to those talk topics.

So it wouldn't serve me for people to reach out and get

on my calendar to ask me about those services. It wouldn't guide them towards the services

that I currently offer. So what you really want to do is reverse engineer your offers to create a talk that directly addresses your client's biggest

pain points, showcases you as the expert and solution, and let them know what the natural

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