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Marketing School - Digital Marketing and Online Marketing Tips

How to Double Your Leads With These 7 Hacks | Ep. #610

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 2 April 2018

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #610, Eric and Neil discuss 7 useful hacks that will double your leads. Tune in to hear what you could be doing to increase your business. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Double Your Leads With These 7 Hacks [00:33] Hack 1: Use the most relevant lead magnet. [00:38] A lead magnet is an ebook, a checklist, etc. [01:07] Hack 2: Remarket visitors to your site. [01:15] Show them a landing page with the opposite pitch of your main landing page. [01:33] Remarketing is effective, because people come to your site via different pages. [01:55] Hack 3: Use a pop-up tool to collect leads. [02:02] Great pop-up tools: Hello Bar and Opt-in Monster. [02:21] Hack 4: If you are doing B2B, use LinkedIn’s pre-populating forms. [02:48] Your conversion rate will go up, because it fills out the form for the potential customer, saving them time and effort. [02:52] Hack 5: Use chat bots. [03:02] You can use Facebook’s free tool, Intercom, Drift, or Many Chat. [03:33] Hack 6: Get people to subscribe or opt-in via push notifications. [04:05] Try using Subscribers. [04:40] Hack 7: Build tools and give them away for free. [05:12] UberSuggest is a great example of this. [05:20] That’s all for today! [05:22] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a

0:49.3

great way to improve your load time.

0:51.6

Welcome to another episode of Marketing School.

0:55.0

I'm Erid Sue.

0:57.0

And I'm Neil Patel.

0:58.0

And today we're going to talk about how you can double your leads with the seven hacks.

1:01.0

So I'll go first.

1:02.0

The very first hack is making sure that you are using the most relevant kind of lead magnet. So a lead magnet could be an ebook, it could be a checklist for example, you're showing an offer if I'm reading

1:13.9

something for example on content marketing if you give me a checklist on well a

1:19.1

half naked picture of I don't know your dad or something, that's probably not the best lead magnet, right?

1:24.0

I'm giving a terrible example right now.

1:26.0

But the, something that's more relevant is that if you're giving a checklist on content marketing,

1:30.0

that's a lot more relevant, your conversion rate's going to be a lot higher, that's how you're going to get a lot more relevant your conversion rate's going to be a lot higher

...

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