How to Design Your Website Like a Pro | Episode 224
She's Equipt with Jennifer Allwood | The Christian Business Coach for Women
Jennifer Allwood: Christian Business Coach
4.9 • 1.9K Ratings
🗓️ 30 June 2021
⏱️ 19 minutes
🧾️ Download transcript
Summary
In this podcast, I will tell you the most important things you need to have on the homepage of your website. Your website is so important because it communicates to the customer exactly why they should buy from you and what you can do for them. You want your home page to be professional and beautiful. So today we will go over how to craft the perfect opt-ins, what to include in the navigation menu, branding for your website, and much more! After listening to this podcast you will have all the tools you need to create a beautiful homepage that converts.
Hit the Highlights
(02:59) What people need to know in your headline and sub-headline
(04:18) What a hero image is and why you need one.
(09:02) What you need in an opt-in or pop-up.
(10:51) Add your social media handles to your website.
(11:12) How to contact you
(11:50) How to figure out how you should design your website.
(15:51) Don't have too many calls to action.
Takeaways from the episode
- People don't want to buy from a logo - they want to buy from a person or product.
- Hire a great brand photographer for the photos on your website.
- If you are traveling and want branded photos, hire https://www.flytographer.com/
- Make sure your pop-up is delayed for the first 45 seconds.
- Add your social media handles to your website.
- Keep your call to action simple.
- Make sure you have a place for people to pay you! Allow PayPal even though it's a pain.
Get in my Mastermind
This multi-faceted, faith-based, high-end support and coaching will help you get to the Next Level in your business. It's the only faith-based business mastermind for creatives...https://www.creatorsnextlevel.com/
Listener Shoutout
I love to shout out a business each week on the show. Your reviews are such a blessing to me so I want to repay by drawing some attention to someone who takes the time to leave one. Thank you, Someone Qhi, for your kind words. I pray a blessing over you and your business!
"I love how personal this podcast is to me. I am always looking for tips to better myself and my business. I believe Jennifer gives that on her podcast. She is straight to the point while giving encouragement from the bible. What more could one ask for? Thank you so much for providing great content for this mother of 6!"
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Transcript
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| 0:00.0 | Hey friends, this is Jennifer and this is the Jennifer Allwood Show, the podcast for women who |
| 0:04.2 | want to find freedom in both their life and in their business. I help women find the courage |
| 0:09.1 | to fulfill their calling in life without sacrificing their faith or their family. In this show, |
| 0:14.4 | I give you my very best life and business advice, plus bring you world-class guests and give you a |
| 0:18.8 | healthy dose of Jesus every single time. So buckle in my friend, I'm so excited you're here today. |
| 0:24.1 | Hey friend, welcome back to the podcast. This is Jennifer. I'm going to talk to you today about |
| 0:34.4 | some things that you are going to need if you're trying to design, you know, your first homepage |
| 0:40.8 | for your website, perfect homepage for your website or any homepage for your website. And I'm |
| 0:46.4 | excited to chat with you because there's lots of things that you could put on the homepage, |
| 0:49.8 | but there's some things that you definitely want to make sure that you have. You want it to be |
| 0:55.2 | professional and also not too much. You want it to be beautiful, but also not like overstimulating, |
| 1:03.2 | right? And so we're going to just talk about some things that, you know, working with thousands and |
| 1:08.6 | thousands of clients like some, some things that I'm always seeing that I tell people like you want to |
| 1:12.5 | make sure that these are the things that you have so that your website is going to actually convert, |
| 1:16.9 | right? Because the truth of the matter is if you like there's two things that are hard, right? |
| 1:22.9 | Like one is getting traffic to your website where people can buy your product, sign up for your |
| 1:27.4 | coaching, join your monthly group, find out about you, see what you sell all those things. So |
| 1:33.6 | one thing is getting people there and then the other thing is keeping people there. And so there's |
| 1:38.4 | some tricks to doing both of those things that I want to give you here on this podcast, okay? |
| 1:44.0 | Real quick though, I would love to read this review from somebody whose name is QHI. And I'm not |
| 1:51.3 | even going to try to pronounce it because I'm sure I'm going to get it wrong. But here's what it says. |
| 1:54.4 | It says, I love Jennifer points people back to Jesus. And I love how personal this podcast is to me. |
... |
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