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Marketing School - Digital Marketing and Online Marketing Tips

How to Deal with Content Burnout | Ep. #565

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 16 February 2018

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #565, Eric and Neil explain how to deal with burnout. Tune in to hear some tips on what to do if you reach your breaking point when it comes to content creation and still be successful. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Deal with Content Burnout [00:45] The people that succeed are very consistent. [01:18] If it ties in with your goals, you just have to power through it. [01:35] Once you get past the breaking point, you get a second wind. [02:02] When you’re burnt out, the quality of your content decreases. [02:18] Take a break instead of producing content when you’re burnt out. [02:50] Neil doesn’t take vacations. [03:00] Eric worked two to three hours per day on vacation. [03:30] When they were cranking through topics really quickly, they lost podcast listeners. They went back to the drawing board, refocused, and are now gaining listeners. [04:16] Eric and Neil both create content in advance, so they can have breaks. [05:00] That’s it for today! [05:02] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your load time. Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue and I'm Neil Patel and today we are going to talk about how to deal with content

1:00.3

burnout.

1:01.3

So interestingly enough, through this podcast recording session, Neil and I have already done 13. And you know, part of the, I think the human body can't deal with discomfort, right? Or doesn't like it's discomfort, right? Nobody likes dealing with

1:14.5

discomfort. But what I learned over the years is, you know, whether it's writing blog

1:18.0

posts or just creating content in general, like what we're doing right now, is the ones that

1:21.4

succeed are very, very very consistent we've talked

1:24.0

about that over and over and when it comes to content burnout I remember actually

1:27.9

Neil's partner in like a crazy egg heaten said that you know he doesn't believe when he doesn't believe in the word

1:34.7

burnout, right? And for me, I think burnout is just, you know, maybe you don't want to be working on it anymore,

1:40.7

whatever it is exactly, but here's the tactical thing that at least for

1:43.4

for me when I feel like I don't want to do it anymore well guess what I think you know if

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