So, one of the things that you can be doing proactively to ensure that your business is at

the forefront of people's thoughts and minds is have a look locally in your area and whether

this is you searching for them or whether it's somebody that you know or a friend of a friend

but I try and have a look to see who the local influencers are, what I mean influencers

is people on social media that have a big following maybe locally to you and what I would

be looking to do is if you know them it's easier you can go approach them and just talk about how

you could potentially partner up as long as there's no conflict of interest so for example if they

are a really well-known restaurant you can go to them and say so we do accommodation it would be

really cool if I could go to my guests and we get you know ex-martre guests come every week and

month and year we can send them to you and you can say in return if you could just give us a

couple of shout outs you know if you put a couple of our leaflets in your restaurant or whatever

that may be because that's a really good relationship to build the more contacts and more relationships

you can build with people who have got influential audience and it just means the more and more people

that can be aware of you so if you're not already doing this go and have a search go and have a

look around anybody that's maybe got 10 20 30 40 50 followers on Instagram how can you partner up

how can you strike up a relationship where it will be mutually beneficial for both them and you

and you always want to try and level up so then if you say got a very small following you don't

want to be going to reach out to somebody who's got a smaller following than you and I'm not just

talking about numbers here I'm talking about engagement and etc but if you can always level up

and then just means that your business can get seen by a lot more people so what I want for you to

do in today's episode is just take a little step back have a look in your area have a look at

who are the influential people who it may be online or offline now how can you create a relationship

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