How To Create Latina Centered Businesses | Naibe Reynoso
Yo Quiero Dinero
Jannese Torres
4.8 • 616 Ratings
🗓️ 19 August 2024
⏱️ 34 minutes
🧾️ Download transcript
Summary
Episode 282 features Naibe Reynoso. We're talking about how to create Latina centered businesses. Listen now!
Naibe Reynoso is a multi-Emmy award-winning journalist and author based in Los Angeles California. She is the founder of Con Todo Press, a mission driven company that publishes and creates award-winning books that celebrate the joy of Latino culture and amplify the stories and voices of Latinos and other underrepresented communities. She is also the co-founder of Latinafest, the largest outdoor festival on the West Coast that celebrates all things Latina.
For full episode show notes, visit here.
Chapters:
- 00:00 - Introduction and Background
- 01:25 - Journey into Journalism
- 03:11 - Breaking into the Media Industry
- 06:51 - Transitioning to Entrepreneurship
- 09:05 - Mindset Shift and Overcoming Mental Blocks
- 11:03 - Creating Contodo Press: Empowering Latina Authors
- 18:04 - Preparing for Entrepreneurship
- 20:50 - The Birth of Latina Fest
- 25:29 - Arte, Libros y Cultura: Celebrating Latina Authors
- 28:17 - Conclusion and Call to Action
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Transcript
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| 0:00.0 | Journalism and the landscape of media changed so much that jobs were getting cut. |
| 0:05.5 | Competition was getting stiffer and stiffer. |
| 0:07.2 | They were cutting jobs and they were also, when you're in media and a woman, it's tough. |
| 0:11.6 | They want the young, snatched, the new flavor of the month, so to speak. |
| 0:15.7 | So it's kind of cyclical and you get cycled out. |
| 0:18.0 | I got tired of cycling out of the newsroom and then asking for more |
| 0:21.5 | opportunities. And I just kind of hit that moment where I'm like, I am so tired of asking for |
| 0:27.5 | permission, of asking for opportunity. I have all of this experience. I have all this ganas. I have this |
| 0:33.4 | passion. I have a perspective. I can create something on my own. And that's when I decided to just, |
| 0:40.1 | you know what, I'm not going to knock on any more doors. I'm so tired. I'm going to create my own |
| 0:44.7 | opportunities. And that was when we started Latina Fest, which was the first company that I |
| 0:49.3 | started with my co-founder Bel Hernandez. That was in 2018. And that same year, I just went for it and I also |
| 0:55.4 | started my publishing company. Both of those align with journalism because obviously for the |
| 1:00.4 | publishing company, I'm a reporter. I write and that's what my publishing company does, right? We |
| 1:05.5 | write books and we acquire books from authors. And for Latina Fest, it's a platform where we |
| 1:10.4 | amplify the voices of Latinas. And that's what Fest, it's a platform where we amplify the voices |
| 1:11.6 | of Latinas. And that's what I always aim to do as a journalist to amplify the stories of my |
| 1:17.5 | community. You're listening to Joquiero Dinoero, a personal finance podcast for the modern |
| 1:26.3 | Latina. I'm your host, Janice Torres, |
| 1:28.9 | award-winning Latina personal finance expert. I didn't always have my financial shit together, |
| 1:34.4 | but when I started looking for POC-friendly personal finance podcasts, I couldn't find any. And so |
| 1:39.8 | Yoquiero Dineiro was born. On this show, I'll show you how to make Dineiro, how to keep your Dino, and most importantly, how to make it grow. Each week, I'm connecting you with the most brilliant minds in the world of money and business. So you can learn about investing, entrepreneurship, and building wealth. The best part, I'm dishing up all this knowledge with a sassy side of sason. So if you're ready to be |
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