In this episode, Gino is joined by Norm Westervelt, a seasoned real estate expert and member of the 100 Year Real Estate Investor team. Norm has over seven years of experience in the whole life insurance space. He has a background in real estate development as a licensed GC, and invests in single-family homes. Norm shares his insights on how he leveraged the cash value inside his whole life policy to close one of his recent deals.  Gino and Norm discuss the most significant insights from the book, "What Would the Rockefellers Do?" They dive into the topic of creating a lasting legacy and building generational wealth using overfunded whole life insurance. They discuss how life insurance can help one say farewell to paying excessive interest and fees to banks, as well as becoming overly dependent on the stock market. The book uncovers the secret strategies employed by the ultra-wealthy and shows how these principles can be applied in one's personal life. The duo highlights how life insurance not only safeguards one's loved ones, but also possesses a cash value component that enables one to accumulate wealth and leave behind a legacy for future generations. Watch now to learn how you can secure your family's future and leave a legacy of financial stability. Key Insights: 00:00 Intro 01:55 Overfunded whole life insurance is the strongest pillar to hold your financial life up 05:46 Pushbacks about whole life policies, cracking the myths 09:54 The concept around ‘100 Year Real Estate’ brand and thinking long-term 11:31 Takeaways from ‘What Would the Rockefellers Do?’ an Amazon best-seller 20:00 What is the right amount to contribute to a whole life insurance policy? 21:33 Talking to our Team about YOUR options   To know more about long-term personal financial engineering and options for building legacy wealth, connect with our Team at www.100year.com Bonus resources: DOWNLOAD our Dual Asset Strategy ebook and learn how YOU can leverage cash value life insurance and become your own source of financing: https://100yearrei.com/ebook-download/ SCHEDULE A Call: https://100yearrei.com/callnow/  ^To talk to our Team about adding a Permanent Life Insurance Policy to your financial plan (and even the plan for your children), get in touch with our Team here^  About The 100 Year Real Estate Investor The Whole Life Insurance Policies offered by the 100 Year Real Estate Investor are specially-designed. This means they work harder toward achieving your financial objectives, no matter what they may be. Check out this blog for 7 facts about our specially-designed strategies that may not be true about typical whole life policies: https://100yearrei.com/7-facts-about-...  #legacywealth #lifeinsurance #financialplanning #personalfinancialengineering #generationalwealth The contents of this video are for informational and educational purposes only. They should not be considered investment, financial, legal or tax advice. Jake and Gino are not licensed in the insurance or securities industries and is not in the business of selling, soliciting or negotiating the sale of any insurance contract, security or other investment vehicle.