How to Create a Cult-Following in an Unattached World with Jason McGowan and Sawyer Hemsley

Entrepreneurs on Fire

John Lee Dumas

Content, Passive, Entrepreneuronfire, Podcast, Money, Entrepreneurs, Income, Success, Business, On, John, Marketing, Eofire, Entrepreneurship, Online, Dumas, Niche, Fire, Careers, Media, Lee, Internet, Mobile, Interview, Entrepreneur, Seo, Finance, Social

4.8 • 4.1K Ratings

🗓️ 27 December 2021

⏱️ 27 minutes

🔗️ Recording | iTunes | RSS

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Summary

Jason McGowan and Sawyer Hemsley founded Crumbl Cookies in 2017, now the fastest-growing franchise and second-largest cookie company in the nation. 260 stores in 36 states in 4 years.

Top 3 Value Bombs:

1. Be not have to be afraid of going after something even if you are not experienced.

2. Connect with your audience on a personal level.

3. Do not skimp on quality of service and product.

Visit and find a Crumbl - Crumble Cookies

Sponsors:

HubSpot: Learn more about how a HubSpot CRM platform can help build, maintain, and grow your customer relationships at HubSpot.com!

Gusto: Easy-to-use payroll, beneﬁts, onboarding and HR tools! Get 3 months FREE when you run your ﬁrst payroll at Gusto.com/ﬁre!

Transcript

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0:00.0	Who's ready to rock today, Fire Nation?
0:05.0	JLD here and welcome to Entrepreneurs on Fire brought to you by the HubSpot podcast
0:10.4	network with great shows like Female Startup Club.
0:13.6	Today we'll be breaking down how to create a cult following in an unattached world.
0:19.1	To drop these value bombs, I have brought Jason McGowan and Sawyer Hemsley into EO Fire
0:23.7	Studios.
0:25.0	Jason and Sawyer founded Crumble Cookies in 2017, now the fastest growing franchise,
0:30.1	and second largest cookie company in the nation, 260 stores, 36 states, and four years.
0:36.8	In today's Fire Nation, we'll talk about building a loyal and engaging fan base, how to use
0:40.9	social media to go viral, how being unique is key and other technologies that you can
0:47.4	leverage to accelerate your growth and so much more when we get back from thinking
0:51.6	our sponsors.
0:52.9	As a small business owner, paying and taking care of your team can be tough, that's why
0:57.2	Gusto built Easy to Use payroll benefits onboarding an HR tools, and right now you'll get three
1:02.6	months free when you run your first payroll at gusto.com slash fire.
1:08.4	Wondering what to do when you need motivation?
1:10.9	Wish you had a go-to guy when it comes to preventing burnouts.
1:14.4	Tune in to Jenna Kutcher's The Goal Digger Podcast.
1:17.8	Brought to you by the HubSpot Podcast Network, listen to the Goal Digger Podcast wherever
1:23.3	you get your podcasts.
1:27.1	Sawyer, say what's up to Fire Nation, and share something that you believe about becoming
1:32.8	successful that most people disagree with.
	...

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