How to Build the Business, Not Be the Business with Chris Ronzio
Entrepreneurs on Fire
John Lee Dumas
4.8 • 4.1K Ratings
🗓️ 2 July 2021
⏱️ 25 minutes
🧾️ Download transcript
Summary
Chris Ronzio is the founder and CEO of Trainual, a platform for entrepreneurs to get their business out of their brains by documenting and delegating the systems and processes in their company. Catch more about Chris, his podcasts, books, and additional resources for business leaders at ChrisRonzio.com.
Top 3 Value Bombs:
1. When you're micro-managing, it's because you don't trust someone to get the results on. If you can effectively train someone and you can trust them, then you don't have to pay attention to that thing anymore, it opens up capacity to work on other things in your business.
2. Most entrepreneurs that are getting started, they're doing everything in the business. All their experience, best practices, and how their company works is stuck in their head. If it's stuck there, you can't hand responsibilities to other people.
3. Build a culture where you're documenting your processes, your tasks, and how things work.
Get Your Business Documentation Score at - Free Assessment for EOFire
Sponsors:
Trainual: Visit Trainual.com/fire for your free 10-part business assessment to help you audit and plan your company documentation today!
Thinkific: It's time to stop trading time for money and start reaching more clients and making a bigger impact - with online courses! Try Thinkific for free today at Thinkific.com/eof.
Transcript
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| 0:00.0 | Light that spark fire nation JLD here and welcome to entrepreneurs on fire brought to you by the HubSpot podcast network with great shows like business infrastructure. |
| 0:14.0 | Today we'll be focusing on how to build the business not be the business to drop these value bombs. I've brought Chris Ronsio into EO fire studios. |
| 0:24.0 | The founder and CEO of Trenuel a platform for entrepreneurs to get their business out of their brains by documenting and delegating the systems and processes in their company. |
| 0:35.0 | Catch more about Chris his podcast books and additional resources for business leaders at Chris Ronsio dot com and fire nation. |
| 0:44.0 | Also a big sponsor of the podcast so check out train you all dot com slash fire that's TR a I N U a L dot com slash fire. |
| 0:57.0 | Thank you for supporting our sponsors and let's have a quick work from them. |
| 1:01.0 | Ready to finally have repeatable predictable and scalable operations for your business. |
| 1:06.0 | Trenuel can help visit train you all dot com slash fire to take a guided 10 part business assessment to help you audit and plan your company documentation today that's train you all dot com slash fire. |
| 1:20.0 | Fire nation is time to stop trading time for money and start reaching more clients and making a bigger impact and you can do just that with online courses. |
| 1:28.0 | Try thinkific for free today at thinkific dot com slash E O F that TH I N K I F I C dot com slash E O F. |
| 1:39.0 | Chris say what's up to fire nation and sure something that you believe about becoming successful that most people disagree with what's up fire nation. |
| 1:49.0 | This is Chris Ronsio so I would say most people think to be successful you have to be irreplaceable. |
| 1:55.0 | I believe if you're replaceable you're empowering others and that's how you scale your business fire nation be replaceable and if that kind of sounds weird right now believe me by the end of this episode it will not. |
| 2:09.0 | Now let's start Chris at the beginning which is where so many people in fire nation my listeners entrepreneurs in general. |
| 2:18.0 | I have their business ideas stuck in their head why do we need to get these business ideas out of our brain and specifically how that we do it. |
| 2:29.0 | So you might hear you when you think your business is in your brain is that you've got all the knowledge of the business but for most entrepreneurs that are getting started they're doing everything in the business to everything that they know all their experience their best practices and how their company works is stuck in their head. |
| 2:46.0 | If it's stuck there you can't hand those responsibilities off to other people I'm sure a lot of the listeners here have read the book emith that was my first business book I ever read and when I was reading it I had a video production company and I was the camera guy I was the one standing behind the camera at every event and I knew if I don't get off of the camera I'm never going to grow this business and so it really resonated with me and I learned you know I had to stop doing this business or I I would always be the business it would stop at me. |
| 3:15.0 | And so that's what it's about it's getting that business that that knowledge out of your head and into other people's heads in fire nation if you haven't read that book it is incredible I mean it really opened my eyes up as well as that's just because you like baking muffins doesn't mean you should be opening a bakery just because you know you like working with wood doesn't necessarily need to open up a wood shop and there's a lot of reasons behind that. |
| 3:42.0 | And guess what in some situations it does make sense and it does work out but you need to go into each situation eyes wide open and I think one problem that a lot of people have and I know that this was my problem when I first launched entrepreneur on entrepreneurs on fire 10 years ago is the fact that so few people ever documents their actions and frankly they don't do it because they don't even know where to start Chris so why should we be documenting our actions. |
| 4:11.0 | And once you convince us of that where do we start sure so let me go back to my video company and you know when I grew that business I went from being the only camera operator to having 300 camera operators doing events all around the US and if I hadn't written down the instructions the best practices the way that this company works I wouldn't have been able to set clear expectations with anyone else for them to grow for them to help grow the business and then when it was time 12 years later for me to sell the business. |
| 4:40.0 | I spent six months documenting everything I did as the president to hire a replacement president I was able to promote a director of operations and then I was totally out and so for entrepreneurs whether you're trying to hire person number one virtual assistant number one or someday even exit your business your ability to do that depends on your ability to delegate and your ability to delegate depends on your ability to document so the first thing I would say about documenting is you know don't get overwhelmed. |
| 5:09.0 | People think it's just this big bird in this big task to write down everything in my business but when you're documenting your processes you're not creating them from scratch you're just capturing them your business already works you do whatever you do and if you just capture and think about it in that in that word then all you're doing is collecting how your processes work then you don't have to get so overwhelmed so if you think about it just like the same way you think about marketing content there's a few ways to capture or to collect. |
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