How to Build Killer Reporting to Uncover New Growth Ideas | Ep. #1449

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 20 July 2020

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1449, we discuss how to build killer reporting that will help you move the needle of your business. Oftentimes, people look at Google Analytics or Data Studio but are unsure of how to interpret the data and end up doing nothing about it. Tune in to hear how you can get actionable reporting insights that you can apply to your business right away. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Build Killer Reporting to Uncover New Growth Ideas. [00:36] Killer reporting gives you actionable insights so you know what to focus on. [00:43] People often look at Google Analytics and Data Studio but do nothing with the data. [01:04] If you don’t use the data, you are wasting your time looking at reports. [01:18] There are several analytics gurus who have great templates to share. [01:50] Customize those templates to meet your needs. [02:03] Check out Neil’s YouTube course that teaches you to use Google Analytics. [02:33] The importance of setting up the right foundation for reporting. [03:20] If you have money, hire an analytics consultant to assist you with reporting. [03:39] Set up alerts that let you know how your traffic and conversion rates are performing. [04:09] That’s it for today! [04:11] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or text us on 310-349-3785! Links Mentioned in Today’s Episode: Google Analytics Data Studio Annielytics Supermetrics Upwork Marketerhire Analytics Ninja Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:50.4	Welcome to another episode of Marketing School.
0:53.2	I'm Eric Sue and I'm Neil Patel.
0:55.6	And today we're going to talk about how to build killer reporting to uncover new growth ideas.
1:01.2	So killer reporting, what does that mean exactly? What do we mean by killer
1:05.0	reporting Neil? So killer reporting is anything that gives you actionable insights
1:11.5	so that way you know what to focus on because you go into Google Analytics or
1:15.4	Google Data Studio whatever one you're using and you end up spending your time looking at
	...

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