HOW TO BUILD AN A-PLAYER MINDSET AND CRUSH IT IN B2B SALES

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 • 1.2K Ratings

🗓️ 17 January 2023

⏱️ 43 minutes

🔗️ Recording | iTunes | RSS

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Summary

Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED. Email me additional questions: briangburns@me.com — SAMPLE EMAIL TO EXPENSE THE COURSE MGR, I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face. They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and would like your help in expensing the course. It would pay for itself if I closed only one new deal of $X value. Please let me know by Friday if I can move forward with this 1 year course. Thanks, ME Here are some student interviews from the courses: ———————————————————————————————————— Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2 Twitter: @briangburns LinkedIn: Brian G. Burns Facebook: Brian Burns YouTube: Brian Burns SALES PODCAST

Transcript

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0:00.0	I've got a great one for you today.
0:03.2	This is a sales leader, but a lot of the content and a lot of the topics that we talk about
0:08.8	are directly applied to each of us in sales.
0:14.0	Because I learned something crazy this week, something that even surprised an old doggy
0:20.5	like me.
0:22.2	I did a video on LinkedIn where I was talking about why I have a chess coach.
0:30.3	And I've mentioned this on the podcast several times.
0:33.4	And it wasn't that I don't know how to play chess.
0:37.8	I do, been playing since a kid.
0:40.3	I want to become a better chess player.
0:44.2	And to do that, you kind of have to have somebody tell you,
0:49.6	show you, point out to you, talk with you, and give you examples of better ways.
0:59.1	That's why I have a chess coach.
1:02.4	And the point that I'm trying to make here is that nobody got my point in the video.
1:10.6	Even though I explicitly say, congratulations, you know how to sell, which is nice.
1:17.4	You have to know how to sell, but that's just the start.
1:21.8	What you have to do is it matters how well you sell.
1:29.1	Much like the chess example, it's how well you play chess.
1:33.8	Not that you know how.
1:35.7	You can learn how to play chess in a day or two.
1:38.8	Takes you a lifetime to become great at it.
1:41.9	And sales it may take you a year or two, maybe five, to learn how to sell, but a lifetime
	...

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