How to Build a Customer Lifecycle with Saumil Mehta: An EOFire Classic from 2021
Entrepreneurs on Fire
John Lee Dumas
4.8 • 4.1K Ratings
🗓️ 2 January 2025
⏱️ 38 minutes
🧾️ Download transcript
Summary
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.
Saumil Mehta leads Square's Square Point of Sale and CRM business unit. His responsibilities include overall ownership and organizational management across multiple functional disciplines, including Product, Engineering, and Design.
Top 3 Value Bombs
1. Square's mission is to democratize access and participation in the economy for traditional or underserved audiences.
2. As entrepreneurs, you can now use the most robust tools available to design an exceptional customer lifecycle that helps your brand be omni-channel friendly.
3. It is not too early to get started today in producing outstanding customer experiences and brand advocates.
Visit for more information on how to start, run, and grow your business with Square - Square's Business Resource Center
Sponsors
HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more
ThriveTime Show: Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire
Optimize: To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Light that Sparkfire Nation, JLD here and welcome to Entrepreneurs on Fire, |
| 0:06.7 | brought to you by the HubSpot Podcast Network, the audio destination for business professionals |
| 0:10.7 | with great shows like marketing made simple. |
| 0:13.2 | Today we're pulling a classic episode from the archives and we'll be breaking down how to |
| 0:16.6 | build a customer lifestyle to drop these value bombs. |
| 0:19.6 | I are brought to Samo Meta into Eofire Studios. |
| 0:22.2 | Samo Leads Square's Squarepoint of Sale and CRM business unit. |
| 0:25.5 | His responsibilities include overall ownership and organizational management |
| 0:28.4 | across multiple functional disciplines, including product engineering and design. |
| 0:32.5 | In Fire Nation, for today's value bombs, we talk about as entrepreneurs, |
| 0:35.5 | you can now use the most robust tools available |
| 0:37.8 | to design an exceptional customer lifecycle that helps your brand be omni-channel friendly |
| 0:42.9 | and how it's not too early to get started today in producing outstanding customer experiences |
| 0:46.5 | and brand advocates and so much more. And a big thing for sponsoring today's episode goes to |
| 0:51.6 | Somal and our sponsors. |
| 0:56.3 | Success Story, hosted by Scott D. Clary, is brought to you by the HubSpot Podcast Network, |
| 0:59.3 | the audio destination for business professionals. |
| 1:02.0 | Success Story features Q&A sessions with successful business leaders, |
| 1:05.4 | keynote presentations, |
| 1:06.7 | in conversations on sales, marketing, business, |
| 1:08.8 | startups, and entrepreneurship. |
| 1:10.3 | A recent episode |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from John Lee Dumas, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of John Lee Dumas and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.