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London Real

How to build a community. - Witek Radomski, CTO of Enjin.

London Real

Brian Rose

Investing, Business, Technology

4.41.9K Ratings

🗓️ 15 January 2022

⏱️ 2 minutes

🧾️ Download transcript

Summary

🍿 Watch the Full Episode for FREE: https://londonreal.tv/radomski

Transcript

Click on a timestamp to play from that location

0:00.0

I was talking to John Wu of Avax last Friday and he said, Brian, the key is getting access

0:04.4

to users.

0:05.4

He's like, the old business model was, you get the capital, you use the capital, you build

0:09.8

the brand, you do the marketing, you do get the funnel, and then you get the user.

0:12.8

And he said, what we offer is we plug people straight into the community.

0:17.8

And it's not this kind of old school web 2.0 game.

0:21.6

What are your thoughts on that statement?

0:24.0

Is it is the community and the user group just paramount now, whereas money is probably

0:31.0

easier to find that harder.

0:33.0

And maybe some of these other old school things aren't as important as a company like you

0:36.4

or developers.

0:37.4

Yeah, I think getting the users for us, it's the game developers and the game developers

0:44.6

will bring in users, right?

0:46.6

So every game can bring in potentially millions of users.

0:50.6

Then those users start using the blockchain ecosystem.

0:53.6

And through that, you have the community then supporting the blockchain you're building.

0:59.4

And money is important, money is going to be important because a lot of different brands

1:04.0

that are really established in the world are going to be thinking of how can we profit

1:08.2

off this?

1:09.2

How can we sell our brand to a blockchain company?

1:11.8

So there's going to be a lot of paid to play.

1:13.3

It's happening right now.

...

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