How to Build a Brand People Trust with Scott Harrison
Entrepreneurs on Fire
John Lee Dumas
4.8 • 4.1K Ratings
🗓️ 17 October 2022
⏱️ 27 minutes
🧾️ Download transcript
Summary
Scott Harrison is the founder and CEO of charity: water, a non-profit with the mission of bringing clean and safe drinking water to people in developing countries.
Top 3 Value Bombs:
1. Build a brand that is not shame-based or guilt-based, that invited people to bring the best of themselves, to bring their time and money in the service of others.
2. We are now down to 771 million humans without clean water. That is from 1 in 6 people alive to 1 in 10 people alive.
3. If you were born in a village without water, your life is so different.
Join our community of monthly donors bringing clean water to people in need - TheSpring.com
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Transcript
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| 0:00.0 | Light that spark fire nation JLD here and welcome to entrepreneurs on fire brought to you by the HubSpot podcast network with great shows like I digress. |
| 0:12.0 | Today we'll be sharing how to build a brand people trust to drop these value bombs. I brought Scott Harrison into EO fire studios. |
| 0:21.0 | Scott is the founder and CEO of charity water a nonprofit with a mission of bringing clean and safe drinking water to people and developing countries. |
| 0:31.0 | And today for nation we'll talk about how to Scott go from a nightclub promoter for 10 years to founding a charity. |
| 0:39.0 | We'll talk about reinventing charities in general and man he's got a really inspiring story that he shares so stick around for that. |
| 0:47.0 | And so much more when we get back from thinking our sponsors speak easy will allow you to create content for your audience live earn recurring revenue from monthly subscribers stream private shows for select attendees and more. |
| 1:01.0 | I am loving creating daily content on speak easy and I think you will to visit get speak easy dot com to download the app and start rolling. |
| 1:11.0 | Being boss hosted by Emily Thompson is brought to you by the HubSpot podcast network and is an exploration of what it means and what it takes to be boss as a creative business owner. |
| 1:21.0 | One recent episode on the five tips for better work life balance is a must listen listen to being boss wherever you get your podcasts. |
| 1:29.0 | Scott say what's up to fire nation and share something that you believe about becoming successful that most people disagree with. |
| 1:39.0 | What's up man it's great to be back I think it's four years since we last chatted. |
| 1:45.0 | I think maybe the idea that you can't give what you don't have. |
| 1:53.0 | I think a lot of people in their building their company or when they're building their organization you know they're not giving they're not giving money to their own organization or to other things because they're trying to achieve this milestone. |
| 2:05.0 | You know it's like when I get to this milestone then I'm going to be generous then I'm going to give money then I'm going to have margin and I've found you know giving along the way as your building is is one of the greatest secrets to success. |
| 2:21.0 | And you planted that concept in Gary Vaynerchuk's mind long ago and he has utilized that and preached that from the pulpit. |
| 2:31.0 | Yeah I think he was going to buy the jets and then he would start giving and I'm like man you're going to miss out on 20 years of opportunities to use your time and your talent and your money in the service of others you're going to miss out on getting involved in all of these great causes. |
| 2:47.0 | You know living vicariously through your money at work as you try to buy the jets. |
| 2:53.0 | So yeah I think he's he's done a lot of good in the 10 years since that meeting he really has and it's just a just commitment to giving now that like you said can be so amazing and so impactful and can again just help you achieve your dreams congruently which is super cool. |
| 3:13.0 | And as I mentioned in the intro we're talking about how to build a brand that people actually trust which when it comes to a charity that's very important trusting that charity and it's actually like you mentioned but a long time we had you back on in 2016 that it get in 2018 so now it's been four years since our last chats. |
| 3:31.0 | So give us a little reminder what is charity water well the beauty is it's exactly what it sounds like we are a charity which helps people get clean water. |
| 3:42.0 | And you know since we've talked I think the world has made a lot of progress yeah we are now down to 771 million humans without clean water and I'm a little tongue and cheek there but it's now only one in 10 people alive and it used to be one in six people alive. |
| 4:01.0 | However it's 770 million people right now that are drinking disgusting water you know two Americas full of people so you know we think that number should be zero and we continue to try to grow the movement and the brand to bring that to zero to make sure every single person on earth has the most basic need met clean water the most basic need for life. |
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