Today's department is the branding department.

Millions of followers and subscribers across social media, multiple seven-figure entrepreneur.

I have with me, Chris Doe.

When we talk about brand, it's not what things look like.

It's about the emotional, irrational feeling that we have towards something.

The way that we do that is we have to be able to let people

in on who we are on a personal level.

Every person can do this.

The whole point of building a strong personal brand

is to get in touch with yourself,

to have high self-awareness and self-acceptance.

When people show up as themselves,

then all of a sudden, we as humans look at the other person on the other side

of the screen and say, oh, they just like me, you're really relatable.

It's the easiest thing to do, it's the most natural thing to do, yet it's the least common thing that people do.

If somebody was like, okay, I want to put myself out there, based on your observation, especially even in the last years as you've really grown.

Like, well, how would you encourage somebody to be like, start building your brand by making these kinds of videos then?

I hope your audience finds this to be super valuable.

Here goes.

Welcome to the department where we interview people who are killing it in their department.

And I'm excited because today's department is the branding department.

If you search what is a brand?

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