Hey, Fran, Graham Baldwin here.

Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?

Well, that tool exists.

And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.

Even better, we're going to teach you exactly how

to create that tool for your speaking business in under an hour. For a limited time, we're going to

be offering a free live training on how to build and use this marketing asset to start booking

paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.

That's what you got to do is go to the speaklab.com slash marketing and we'll see you there.

Hey, what's up everybody? Grant Baldwin here. Welcome back to the speaker lab podcast. Hope you

doing well. We are closing in on the

end of the year. Really excited about that. It's a good opportunity to kind of look back on the past year, how things have gone. I hope your speaking business has gone really well. I hope you've been able to book a lot of gigs and travel, make a little dint, a little difference in the world. I hope also that 2017 is shaping up to be a great year for you.

So we've got a lot of good things in store for the Speaker Lab.

Really excited about that. But today, before we get into 2017, we've got a great interview with my buddy John Vroeman that we're going to be sharing with you here in just a minute. Before we get to that, let me give you a heads up that this is actually going to be the last podcast episode of this year. All right? So we're going to take next week off for the holidays

for Christmas and New Year's, give the team a break, and then we will be coming back on January

the 3rd with the next episode, episode 114, 114, 114. So just a little housekeeping note there

before. So again, next week, we will not have an

episode, and then we will have the next one episode 114 on January the 3rd. All right. So again,

today we're going to be talking with John Vroman. John's website is front rowfactor.com. He actually

runs a non-profit called front row foundation.org that you can check out as well. We'll link up to both of those in the show notes. And I would definitely encourage you to check those out. We'll talk a little bit about these here in the interview. But John and I would talk through how he figured out what he should be speaking about, which is a challenge for a lot of speakers. It's just figuring out what I know I want to speak, but I have no idea what I should be speaking about. So we kind of talked through that journey. We talked through the journey about how he transitioned from quitting his job to losing tens of thousands of dollars to becoming a paid speaker. So I think that may be encouraging for some of you to hear. We also talk about the one event that he went to where he got 14 bookings out of. You're definitely going to want to catch that. We also talk through how he connects with other speakers, the importance of that, and then also how he's transitioning from the college market into the corporate market. So if you are someone who's doing a lot of speaking currently in one particular market and you'd like to move to a different market, then this would be a good one to listen in on how John is making that transition.

So let's get right into it. Here's my conversation with my buddy John Roman. Enjoy.

What's up, my friends, Grant Baldwin here. Welcome back to the Speaker Lab podcast. Hey, today

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