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Social Proof Podcast

How To Be More Consistent - 5 MINUTE FRIDAYS

Social Proof Podcast

Social Proof Network

Entrepreneurship, Business

52K Ratings

🗓️ 10 February 2023

⏱️ 5 minutes

🧾️ Download transcript

Summary

#entrepreneur #smallbusiness #podcast #howto


Consistency is simply the only key to breakthrough.

Being consistency has very little to do with how you feel. Though you will occasionally have the feeling to be consistent it's not something that you should rely on. Set the intention and be clear on the goal. Keep your goal in mind while being consistent. You will reach the destination that you are aiming toward.

To put it another way, consistency is the only cheat code.



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Transcript

Click on a timestamp to play from that location

0:00.0

What's going on five minute Fridays we're here y'all don't need 30 minutes y'all need to hour use me five minutes to get some information okay now today we're going to talk about how to be consistent with your content okay number one the first thing we have to consider when we're being consistent with our content is clarity you have to get clear on what type of content you're creating let me just go through the who will win where why and how okay so first we're talking about who under clarity we have to be clear on who we're

0:30.0

talking to the reason you're not consistent in your conscience because you have no idea who the person is that you are talking to you may have an idea in age range but if you're saying stuff like I'm talking to women between the age of 18 and 35 you are way off the mark because in 18 year old and a 35 year old consume totally different content so what I want you to do is build on an avatar build out an avatar meaning the profile of a person a person as a name a person as an age a person has interest a person as a

1:00.0

playlist at the end to what type of podcast that you listen to I want you to get real clear on the avatar the person who is your audience now that person that you're building out there's probably a hundred thousand people that fit that particular profile okay but I want you to be real clear and every piece of content you're talking to that one person second

1:20.0

what is your goal of your brand so this is all under clarity you have to get clear on what your goal is for your brand do you want to be the top

1:29.0

motivational speaker in the world do you want to be the representative of all single parents do you want to be the voice for all single fathers what is it that you want to be and then we have to make content for the audience of people who will

1:43.0

reveal you as this particular person so then we got to go into the win when will I reach my numbers we have to set goals on numbers when are you going to actually make seven posts a week for like all week like when you're going to do that next Sunday I am going to success we make seven posts meaning one post every single day we have to hit certain goals milestones when you're going to reach 20,000 followers when are you going to reach certain income numbers you have to set these goals

2:13.0

for this content why does this why is this important because if you say I'm going to make ten sales this week well you'll probably start doubling up on your content if you only made five sales last week okay so that's very very important where where are you going to spend most of your time which platform YouTube Instagram tick tock Facebook LinkedIn they all have a different way of doing things the algorithm algorithms are different I don't do well on Facebook and I haven't figured out how why I'm not doing well on Facebook

2:42.9

but we do well on Instagram and YouTube right but because we focus on those platforms we understand how to move we know we understand how much we need to post on those those platforms the why why is it so important to be consistent why because if you're not consistent with pushing your message you are going to be poor

3:00.8

and you have to use words like poor you have to understand why you're doing what you're doing okay and then how how are you going to reach the how is your strategy okay I'm going to make 20,000 dollars a month with

3:12.9

my particular product well what is the content that's needed you need some sort of strategy okay so that's the who went where why and how under clarity so you're not consistent with your content because you're not clear number two your calendar the best way of doing this

3:28.0

is setting a specific day that you record every single week but also you have to set the release day what day are you going to start releasing this content so one what is the day and time that you're going to read record

3:42.4

every Tuesday between hours of three and six that is going to be my record days that's when I put all this content together what all of my release days are going to be Sundays Sunday I'm going to post one time at nine o'clock every single morning on Sunday on YouTube and I'm going to pro I'm going to post twice on Sundays on Instagram right so that is a schedule so you have to start syncing your activity with your calendar okay so just for clarity one we have to get clear

4:11.8

two we have to focus on our calendar what day are we going to batch record and what day are we going to release number three the context and I'm going to wrap this into one long bar because I'm running out of my five minutes context versus content

4:26.9

context is the seat that you sit in when you're creating content meaning all the stuff that are that's around you that stays the same so the context might be I'm going to shoot all my videos in the car I'm going to shoot all my videos in the bathroom I'm going to shoot all my videos

4:40.2

in the I don't know in in my office right or outside that's the context so you know that you're going to have the same style every single time the content is the only thing that changes man I was sharing more time to get into this but that is my five minutes shared is what somebody I'll finish this one later

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