How To Be An Influencer Part 2 - Content and Creation - 0293
Personality Hacker Podcast
PersonalityHacker.com
4.9 • 2K Ratings
🗓️ 26 August 2019
⏱️ 77 minutes
🧾️ Download transcript
Summary
In this episode, Joel and Antonia continue their 3-part series on how to be an influencer and detail how to create high-value content for your audience.
Transcript
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| 0:00.0 | Hey, welcome back to the Personality Hacker Podcast. My name is Joel Mark Witt. |
| 0:08.0 | And I'm Antonia Dodge. |
| 0:10.0 | So this week we're going to continue our conversation. |
| 0:12.6 | We started on the last episode. |
| 0:15.6 | If you heard the last show, we started a conversation around basically what it takes. |
| 0:21.7 | If you want to turn what you're passionate about or interested in |
| 0:25.1 | into something around being an influencer or a digital media creator and we got on |
| 0:32.1 | a fairly lengthy discussion on just the first part that we wanted to cover |
| 0:36.7 | and so we had to break and continue in this podcast. |
| 0:39.6 | And just to review last week in case you didn't hear that episode. We framed out content |
| 0:46.2 | creation basically in three primary categories. We talked about things being |
| 0:51.0 | entertainment focused, which would be something around, I mean |
| 0:55.6 | it's pretty obvious, things that are entertaining online, whether it's a video or audio or a |
| 0:59.0 | podcast or even a live talk, versus things that are motivating, you know, maybe a political pundant or a marketer or an advertiser, someone that's trying to promote something or get you to take action for a cause or a product or service and then education which is |
| 1:15.0 | helping you understand something and learn something or be better at something in the |
| 1:19.5 | world and those are just three broad categories there may be, but these are the three we're kind of |
| 1:23.1 | of playing with and working with as we talk through some of these concepts. And we also talked |
| 1:28.8 | about the basically the learning |
| 1:34.3 | understanding framework and who you are as a creator as an influencer learning |
| 1:35.2 | understanding more about yourself learning about your subject matter becoming an expert in your field things of this nature |
| 1:40.9 | creating advice instead of just opinions or information. |
| 1:45.0 | Advice and experience is important. |
... |
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