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SaaS Interviews with CEOs, Startups, Founders

How this SaaS For Music Venues Survived Covid Then hit $3m ARR

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6683 Ratings

🗓️ 11 September 2023

⏱️ 20 minutes

🧾️ Download transcript

Summary

COVID should have killed this SaaS tool for live music venues. Instead, he's grown ARR 3x to $3m+ and has investors knocking down his door. With 300 customers paying $7k+/mo his team of 27 is considering embedded finance next. 

Transcript

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0:00.0

You are listening to conversations with Nathan Latka, where I sit down and interview the top

0:09.8

SaaS founders, like Eric Wan from Zoom.

0:13.6

If you'd like to subscribe, go to getlatka.com.

0:17.7

We've published thousands of these interviews, and if you want to sort through them quickly by revenue or churn, cac, valuation, or other metrics, the easiest way to do that is to go to gitlatka.com and use our filtering tool.

0:30.1

It's like a big Excel sheet for all of these podcast interviews. Check it out right now at gitlatka.com.

0:38.3

Guys, prism.fm helps event venues organized with artists and collab on all kinds of show types.

0:44.3

Obviously took a hit during COVID.

0:45.9

I thought Matt was going to totally die.

0:47.9

And he just had unbelievable willpower here, got through it, went to a low of caught 50, 60 grand a month, has now scaled much larger than

0:55.4

that, caught over 150, 200 grand a month in revenue, 300 customers today, new customers

1:00.8

paying on average 11,000 bucks per year for the platform as he looks to scale, closed us 5 million

1:06.1

Series A in 2021, potentially looking at now as well. We'll see what happens, but he says he's very

1:10.8

close to profitability. Team of 27, looking to at now as well. We'll see what happens. But he says he's very close to profitability.

1:11.9

Team of 27 looking to build more payments, potential payments products for the same industry.

1:17.8

Hey, folks.

1:18.5

My guest today is Matt Ford.

1:19.8

He's the CEO of Prism.fm.

1:21.7

He's a spiritual seeker living the good life in Austin, Texas.

1:24.2

When he's not running Prism or playing music, hanging with kids,

1:27.8

or enjoying Nature Prism, helps unfuck the live events industry, which we love.

1:33.6

Matt, you ready to take us to the top?

1:35.6

Yes, yes.

...

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