meta_pixel
Tapesearch Logo
Log in
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

HOW THIS REP IS CRUSHING IT IN B2B SALES AND HOW YOU CAN TO

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 β€’ 1.2K Ratings

πŸ—“οΈ 30 August 2022

⏱️ 51 minutes

🧾️ Download transcript

Summary

Try Scratchpad - The fastest way to update salesforce for FREE: https://brianburns.me/Scratchpad Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED. Email me additional questions: briangburns@me.com β€” SAMPLE EMAIL TO EXPENSE THE COURSE MGR, I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face. They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and would like your help in expensing the course. It would pay for itself if I closed only one new deal of $X value. Please let me know by Friday if I can move forward with this 1 year course. Thanks, ME Here are some student interviews from the courses: β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€” Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2 Twitter: @briangburns LinkedIn: Brian G. Burns Facebook: Brian Burns

Transcript

Click on a timestamp to play from that location

0:00.0

You probably have noticed I ask one particular question quite often during the

0:06.4

interviews and that is what were some of your epiphanies and you probably

0:13.7

hear some of the similar things over and over again and I use the word epiphany

0:19.8

because an epiphany goes from the point of yeah I know it to the point of I get

0:28.9

it now this distinction may seem subtle to you but this distinction is huge let

0:36.9

me give you an example from my own life but you know right after the pandemic

0:42.8

pretty much I did the same thing that most people did I ate too much and I

0:48.9

didn't move enough so guess what happened I got fat really fat really fast

0:54.6

because oh we don't know what's out there I'm not exercising nearly enough and boy am I eaten

1:03.1

and drinking way too much because what we're all anxious we don't know what's going on it's a

1:10.0

distraction you know our little mammal brain goes feed me feed me always says feed me right

1:19.4

hungers are survival mechanism hungers are sub primitive drive and all of a sudden you get

1:25.8

big and fat and then all of a sudden you notice it meaning you get epiphany that hey I got a change

1:34.6

and then we go through this journey of hacks we're all looking for the simple how do I lose weight

1:41.6

and not change my lifestyle not eat less not exercise more but just oh well maybe I'll do

1:49.8

this little thing I'll eat this little bar or I will wait 15 more minutes in the morning before

1:57.0

I eat well you know the hacks they get you that 1% I need it a big percentage I need it to lose

2:07.0

a lot of weight so you have the epiphany of okay you know the equation less calories in more calories

2:18.2

out meaning eating less moving more and you start doing it but the epiphany continues in that

2:27.0

all of a sudden you start to get it exactly the cost of every calorie and the cost of not going out

2:35.3

and working out but I want to get skinny again I wanted to feel good again I want to live longer

2:46.4

and these epiphanies are critical and today's guest I happen to have gotten to know he has joined

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Brian Burns, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Brian Burns and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright Β© Tapesearch 2026.