4.6 • 683 Ratings
🗓️ 29 November 2022
⏱️ 22 minutes
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We collect firmographic data
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0:00.0 | You are listening to conversations with Nathan Latka, where I sit down and interview the top SaaS founders, like Eric Wan from Zoom. |
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0:30.1 | It's like a big Excel sheet for all of these podcast interviews. Check it out right now at gitlatka.com. |
0:38.1 | Vainu.com launched back in 2014, broke 4 million in revenue in 2017, broke 10 million in revenue in 2019. |
0:46.5 | They're now doing about 12 million in revenue, but the nice thing is, you Michael, why did they not grow faster over the past four years? |
0:52.0 | Well, the thing is, they're very capital efficient. |
0:53.8 | Only 4 million raised for 12 million AR, very capital efficient. Only $4 million raised for $12,000 an AR, very capital-efficient founder here. |
0:57.5 | Again, helping folks understand and get firmographic data to feed into their CMSs, their databases, their snowflake instances, etc. |
1:05.8 | Growing nicely as they move upstream. |
1:07.7 | Less customers, hire ARP. |
1:09.0 | We will see what happens next. Hey, folks, my guess it is, |
1:12.9 | Piatari Suvanto. He's the co-founder and CEO of Vainu. His mission is to generate revenue for |
1:17.8 | his customers by collecting thermographic data and making it actionable by integrating it to |
1:21.9 | his customers' business processes, such as their CRMs, market automation tools, and data warehouses. |
1:28.2 | All right, Peter, are you ready to take us to the top? |
1:30.6 | Yes, of course. Let's do it. |
1:32.4 | So in the States, folks are really familiar with maybe pitch books or CB insights or |
1:37.2 | sort of some of these companies. |
1:38.9 | Would you put yourself in that same category? |
1:40.8 | Would you say you're different? |
1:43.0 | Maybe a little bit of different. I think I'll put ourselves in the Zoom info, |
... |
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